Strategic marketing for nonprofit organizations /
| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, N.J.; New Delhi :
Prentice Hall,
c2003 [reprinted 2004].
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| Edition: | 6th ed. |
| Subjects: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Item Description: | Kotler's name appears first on the earlier edition. |
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| Physical Description: | v, 536 p. : ill. ; 25 cm. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 8120322592 013041977X |