Cita APA (7a ed.)

Wells, W., Burnett, J., & Moriarty, S. E. (2006). Advertising: Principles & practice (7th ed.). Pearson/Prentice Hall.

Cita Chicago Style (17a ed.)

Wells, William, John Burnett, y Sandra E. Moriarty. Advertising: Principles & Practice. 7th ed. Upper Saddle River, N.J. ; New Delhi: Pearson/Prentice Hall, 2006.

Cita MLA (8a ed.)

Wells, William, et al. Advertising: Principles & Practice. 7th ed. Pearson/Prentice Hall, 2006.