Advertising and promotion : an integrated marketing communications perspective /

Bibliografske podrobnosti
Glavni avtor: Belch, George E. (George Edward), 1951-
Drugi avtorji: Belch, Michael A., Purani, Keyoor
Format: Knjiga
Jezik:English
Izdano: Boston ; New Delhi : Tata McGraw-Hill Irwin, c2010.
Izdaja:7th ed. (special indian edition).
Teme:
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Ayesha Abed Library: General Shelf

Podrobnosti zaloge Ayesha Abed Library: General Shelf
Signatura: 659.1 BEL
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