Advertising and promotion : an integrated marketing communications perspective /
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| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
Boston ; New Delhi :
Tata McGraw-Hill Irwin,
c2010.
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| Edition: | 7th ed. (special indian edition). |
| Subjects: | |
| Classic Catalogue: | View this record in Classic Catalogue |
Ayesha Abed Library: General Shelf
| Call Number: |
659.1 BEL |
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