Advertising and promotion : an integrated marketing communications perspective /
Autor Principal: | |
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Outros autores: | , |
Formato: | Libro |
Idioma: | English |
Publicado: |
Boston ; New Delhi :
Tata McGraw-Hill Irwin,
c2010.
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Edición: | 7th ed. (special indian edition). |
Subjects: | |
Classic Catalogue: | View this record in Classic Catalogue |
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