Advertising and promotion : an integrated marketing communications perspective /

Advertising and promotion : an integrated marketing communications perspective /

Pokaż inne wersje (1)

Opis bibliograficzny
1. autor:	Belch, George E. (George Edward), 1951-
Kolejni autorzy:	Belch, Michael A., Purani, Keyoor
Format:	Książka
Język:	English
Wydane:	Boston ; New Delhi : Tata McGraw-Hill Irwin, c2010.
Wydanie:	7th ed. (special indian edition).
Hasła przedmiotowe:	Advertising. Sales promotion. Communication in marketing.
Classic Catalogue:	View this record in Classic Catalogue

Podobne zapisy

Advertising and promotion : an integrated marketing communications perspective /
od: Belch, George E. (George Edward), 1951-, i wsp.
Wydane: (2021)

Integrated advertising, promotion & marketing communications /
od: Clow, Kenneth E.
Wydane: (2004)

Fundamentals of advertisement and promotion of Bangladeshi online businesses: observations at Rectangle Communications Ltd.
od: Shahnewaz, Ahmed Abid
Wydane: (2016)

Effectiveness of Facebook advertising for marketing promotions and its influence on consumer
od: Ahona, Annan Masum
Wydane: (2024)

When ads work : new proof that advertising triggers sales /
od: Jones, John Philip
Wydane: (1995)

Consumer acceptance of culinary products with the aid of sales promotion
od: Fuad, Omar Farhan
Wydane: (2022)

Effectiveness of sales promotion of Robi Axiata
od: Marin, Nishat Tasnim
Wydane: (2018)

Promotional strategy to enhance the brand awareness of Alibaba Door & Furniture
od: Afreen, Sadia
Wydane: (2019)

Uses of the IMC tools for boosting the selling process: A study on Concord Entertainment Company Limited.
od: Bintay Nowsher, Sk. Fatima
Wydane: (2023)

Advertising and promotions : an integrated brand approach /
Wydane: (2012)

The impact promotion of the marketing of a new services
od: Islam, Tanvirul
Wydane: (2024)

A study on the effectiveness of awareness program of workshop mechanics adopted by MJL Bangladesh Limited: a field marketing practice
od: Rabbani, Md. Masum
Wydane: (2019)

Examining the impact of influencer marketing on brand loyalty: a study on the role of brand communication
od: Neehal, Saber Hossain
Wydane: (2024)

Journal of Advertising

'Digital advertising' The New Age marketing and my working experience in this sphere
od: Hasnat, Sabit
Wydane: (2019)

Marketing sectors of BITOPI Advertising Ltd
od: Andalib, Tonmoy
Wydane: (2018)

How Digital Marketing impacts in Advertising Agency over regular marketing: A perspective on SkyWalk Solutions Advertising Agency
od: Iqbal, MD Saif
Wydane: (2021)

Advertising management /
od: Jethwaney, Jaishri N.
Wydane: (2006)

A Savlon’s report analyzing the effect of promotional strategies on consumer purchasing behaviour
od: Ahmed, Tamjid
Wydane: (2024)

Importance of data analytics in advertising
od: Ahsan, Nazmul
Wydane: (2019)

Exploring the world of digital advertising at X Solution
od: Ahamed, Sharzil
Wydane: (2019)

How digital marketing impacts motorcycle industry in Bangladesh
od: Ibdita, Ahmed Alvee
Wydane: (2024)

Advertising : principles & practice /
od: Wells, William, 1926-
Wydane: (2003)

Advertising : principles & practice /
od: Wells, William, 1926-
Wydane: (2006)

Promotional activities and people's feedback on the advertisement of Chopstick instant noodles
od: Rahman, Md. Moshiour
Wydane: (2017)

Digital marketing communications program of FCB BITOPI Advertising Agency
od: Sarwar, Md. Nabil
Wydane: (2019)

Promotional Strategies of Savlon (ACI Consumer Brand)
od: Nadvi, Nistar Ahmed
Wydane: (2019)

Internship report on roles of digital marketing communications over conventional marketing: a prospective on Solution Hub Advertising Agency
od: Zaman, Noor – A – Mehide
Wydane: (2019)

Advertising management /
od: Batra, Rajeev
Wydane: (2006)

Advertising management /
od: Batra, Rajeev
Wydane: (1996)

Effectiveness of paid promotions on the perspective of social media marketing in Bangladesh
od: Rahman, Mahamudur
Wydane: (2020)

Advertising : a cultural economy /
od: McFall, Elizabeth Rose
Wydane: (2004)

Research methods in health promotion /
Wydane: (2006)

An in-depth analysis of the operations workflow of a Bangladeshi advertising agency (Glitch DHK)
od: Karim, Syeda Anan
Wydane: (2024)

Effective advertising : understanding when, how, and why advertising works /
od: Tellis, Gerard J., 1950-
Wydane: (2004)

Facebook advertising – an innovative digital marketing communication tool
od: Kabir, Md. Toukir
Wydane: (2018)

Analysing the relationship between promotional activities and sales
od: Sen, Mondira
Wydane: (2023)

Brand promotion through digital marketing: how digital marketing enhance consumer engagement & develop relationship with clients and consumer.
od: Khondokar, Golam Ishtiaq
Wydane: (2017)

Discovering the world of advertising from the digital creative of Section Grey Advertising Dhaka
od: Zehrin, Shamma
Wydane: (2019)

The impact of digital marketing in building customer relationship and brand promotion
od: Khan, Sanzeeda Islam
Wydane: (2020)