Advertising and promotion : an integrated marketing communications perspective /
Príomhchruthaitheoir: | Belch, George E. (George Edward), 1951- |
---|---|
Rannpháirtithe: | Belch, Michael A., Purani, Keyoor |
Formáid: | LEABHAR |
Teanga: | English |
Foilsithe / Cruthaithe: |
Boston ; New Delhi :
Tata McGraw-Hill Irwin,
c2010.
|
Eagrán: | 7th ed. (special indian edition). |
Ábhair: | |
Classic Catalogue: | View this record in Classic Catalogue |
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