International business : environments and operations /
Інші автори: | |
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Формат: | Книга |
Мова: | English |
Опубліковано: |
Upper Saddle River, N.J. ; Delhi :
Pearson/Prentice Hall,
2010.
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Редагування: | 12th ed. |
Предмети: | |
Classic Catalogue: | View this record in Classic Catalogue |
Зміст:
- Globalization and international business
- The cultural environments facing business
- The political and legal environments facing business
- The economic environments facing businesses
- Globalization and society
- International trade and factor-mobility theory
- Governmental influence on trade
- Cross-national cooperation and agreements
- Global foreign-exchange markets
- The determination of exchange rates
- The strategy of international business
- Country evaluation and selection
- Export and import strategies
- Direct investment and collaborative strategies
- The organization of international business
- Marketing globally
- Global manufacturing and supply chain management
- International accounting issues
- The multinational finance function
- Human resource management.