Guerrilla advertising : cost-effective techniques for small-business success /

Bibliographic Details
Main Author: Levinson, Jay Conrad
Format: Book
Language:English
Published: Boston : Houghton Mifflin, 1994.
Subjects:
Classic Catalogue: View this record in Classic Catalogue
Description
Physical Description:xi, 283 p. ; 23 cm.
ISBN:9780395687185
0395687187 :