Synthesis of constructs for modeling consumers' understanding and perception of eco-labels
This article was published in the International Journal of Sustainability (Switzerland) [© 2014 by the author.] and the definite version is available at: https://doi.org/10.3390/su6042176 The Article's website is at: http://www.mdpi.com/2071-1050/6/4/2176
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© 2014 MDPI AG
2018
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| Accesso online: | http://hdl.handle.net/10361/9451 https://doi.org/10.3390/su6042176 |
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10361-94512018-03-27T05:40:06Z Synthesis of constructs for modeling consumers' understanding and perception of eco-labels Taufique, Khan Md Raziuddin Siwar, Chamhuri Bin Talib, Basri Abdul Abdul Sarah, Farah Hasan Chamhuri, Norshamliza BRAC Business School, BRAC University Consumer perception Eco-labels Environment-friendly product Parameters Sustainable business This article was published in the International Journal of Sustainability (Switzerland) [© 2014 by the author.] and the definite version is available at: https://doi.org/10.3390/su6042176 The Article's website is at: http://www.mdpi.com/2071-1050/6/4/2176 The term "eco-labeling" has become a buzzword in today's sustainable business world. The use of eco-labeling in various forms has been increasing notably for past many years, sometimes as an environmental "requirement" and sometimes merely as a marketing tool. Questions arise about how well these eco-labels are attended and understood by consumers. However, though mentionable studies are found on various aspects of eco-labels, gaps exist in exploring an inclusive set of parameters for investigating consumer perceptions of eco-labels. This paper aims at preparing a synthesis of all the possible factors to be incorporated for measuring consumer perceptions of eco-labeling of products. For making such synthesis, all major works in the field have been thoroughly reviewed. The paper comes up with a total of 10 parameters that include consumer awareness, consumer knowledge, consumer involvement, consumer trust, design and visibility, credibility of the source, type and level of information, clarity of meaning, persuasiveness, and private benefits. This tentative, yet inclusive, set of parameters is thought to be useful for designing large scale future empirical researches for developing a dependable inclusive set of parameters to test consumer understanding and perceptions of eco-label. A framework is proposed for further empirical research. Published 2018-02-13T05:53:23Z 2018-02-13T05:53:23Z 2014 Article Taufique, K. M. R., Siwar, C., Talib, B., Sarah, F. H., & Chamhuri, N. (2014). Synthesis of constructs for modeling consumers' understanding and perception of eco-labels. Sustainability (Switzerland), 6(4), 2176-2200. 10.3390/su6042176 20711050 http://hdl.handle.net/10361/9451 https://doi.org/10.3390/su6042176 en http://www.mdpi.com/2071-1050/6/4/2176 © 2014 MDPI AG |
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Brac University |
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Institutional Repository |
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English |
| topic |
Consumer perception Eco-labels Environment-friendly product Parameters Sustainable business |
| spellingShingle |
Consumer perception Eco-labels Environment-friendly product Parameters Sustainable business Taufique, Khan Md Raziuddin Siwar, Chamhuri Bin Talib, Basri Abdul Abdul Sarah, Farah Hasan Chamhuri, Norshamliza Synthesis of constructs for modeling consumers' understanding and perception of eco-labels |
| description |
This article was published in the International Journal of Sustainability (Switzerland) [© 2014 by the author.] and the definite version is available at: https://doi.org/10.3390/su6042176 The Article's website is at: http://www.mdpi.com/2071-1050/6/4/2176 |
| author2 |
BRAC Business School, BRAC University |
| author_facet |
BRAC Business School, BRAC University Taufique, Khan Md Raziuddin Siwar, Chamhuri Bin Talib, Basri Abdul Abdul Sarah, Farah Hasan Chamhuri, Norshamliza |
| format |
Article |
| author |
Taufique, Khan Md Raziuddin Siwar, Chamhuri Bin Talib, Basri Abdul Abdul Sarah, Farah Hasan Chamhuri, Norshamliza |
| author_sort |
Taufique, Khan Md Raziuddin |
| title |
Synthesis of constructs for modeling consumers' understanding and perception of eco-labels |
| title_short |
Synthesis of constructs for modeling consumers' understanding and perception of eco-labels |
| title_full |
Synthesis of constructs for modeling consumers' understanding and perception of eco-labels |
| title_fullStr |
Synthesis of constructs for modeling consumers' understanding and perception of eco-labels |
| title_full_unstemmed |
Synthesis of constructs for modeling consumers' understanding and perception of eco-labels |
| title_sort |
synthesis of constructs for modeling consumers' understanding and perception of eco-labels |
| publisher |
© 2014 MDPI AG |
| publishDate |
2018 |
| url |
http://hdl.handle.net/10361/9451 https://doi.org/10.3390/su6042176 |
| work_keys_str_mv |
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