A brand plan on Symphony Mobile by market access providers ltd.

This internship report is submitted in a partial fulfilment of the requirements for the degree of Masters of Business Administration, 2017.

Detalles Bibliográficos
Autor principal: Haque, Md. Nazmul
Otros Autores: Chowdhury, Hasan Maksud
Formato: Internship report
Lenguaje:English
Publicado: BRAC University 2018
Materias:
Acceso en línea:http://hdl.handle.net/10361/8950
id 10361-8950
record_format dspace
spelling 10361-89502019-09-30T03:27:48Z A brand plan on Symphony Mobile by market access providers ltd. Haque, Md. Nazmul Chowdhury, Hasan Maksud BRAC Business School, BRAC University Symphony mobile Market access Brand plan This internship report is submitted in a partial fulfilment of the requirements for the degree of Masters of Business Administration, 2017. Cataloged from PDF version of internship report. Includes bibliographical references (page 42). The heart of any business success lies in its strategies. Most aspects of business depend on how the companies develop its products and strategies. Without product branding strategy, business may not offer the best products or services in industry as well as will not understand customer needs which is very important during a product lifecycle. Product of any company cannot be marketed well without a proper, effective, planned and successful branding activities. The discussion in this study is intended to introduce some of the concepts and strategies of Market Access Providers Ltd about their branding processes. The paper is started with the description of Market Access Providers Limited. Where I have completed my 3 months internship program, from 1st September to 1st December 2017. In addition, this report contains a small overview and structure of Mobile and Electronic Department. Moreover, mobile market and business model information also include at body part of the report. Along with that marketing plan, targeted customer segment, SWOT analysis are also included in the report body, which will give a clear view regarding the status of the brand. I have tried my best to come up with the valid explanations for the report information and useful recommendation. However, due to lack of sufficient practical experience regarding such Statistical analysis, the recommendation may not be the very accurate enough. I believe a full reading of the will provide a brand development process and my duties over there. Md. Nazmul Haque M. Business Administration 2018-01-07T10:49:06Z 2018-01-07T10:49:06Z 2017 2017-12-07 Internship report ID 15264041 http://hdl.handle.net/10361/8950 en BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 46 pages application/pdf BRAC University
institution Brac University
collection Institutional Repository
language English
topic Symphony mobile
Market access
Brand plan
spellingShingle Symphony mobile
Market access
Brand plan
Haque, Md. Nazmul
A brand plan on Symphony Mobile by market access providers ltd.
description This internship report is submitted in a partial fulfilment of the requirements for the degree of Masters of Business Administration, 2017.
author2 Chowdhury, Hasan Maksud
author_facet Chowdhury, Hasan Maksud
Haque, Md. Nazmul
format Internship report
author Haque, Md. Nazmul
author_sort Haque, Md. Nazmul
title A brand plan on Symphony Mobile by market access providers ltd.
title_short A brand plan on Symphony Mobile by market access providers ltd.
title_full A brand plan on Symphony Mobile by market access providers ltd.
title_fullStr A brand plan on Symphony Mobile by market access providers ltd.
title_full_unstemmed A brand plan on Symphony Mobile by market access providers ltd.
title_sort brand plan on symphony mobile by market access providers ltd.
publisher BRAC University
publishDate 2018
url http://hdl.handle.net/10361/8950
work_keys_str_mv AT haquemdnazmul abrandplanonsymphonymobilebymarketaccessprovidersltd
AT haquemdnazmul brandplanonsymphonymobilebymarketaccessprovidersltd
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