Digital marketing for campaign awareness

This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2017.

Podrobná bibliografie
Hlavní autor: Nayna, Armina Khandoker
Další autoři: Naznin, Humaira
Médium: Internship report
Jazyk:English
Vydáno: BRAC University 2018
Témata:
On-line přístup:http://hdl.handle.net/10361/8791
id 10361-8791
record_format dspace
spelling 10361-87912019-09-30T03:08:36Z Digital marketing for campaign awareness Nayna, Armina Khandoker Naznin, Humaira BRAC Business School, BRAC University Digital marketing Save the Children in Bangladesh Content development Global NGO’s This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2017. Cataloged from PDF version of internship report. Includes bibliographical references (pages 38-39). This report is a reflection of my work at Save the Children in Bangladesh for an awareness campaign named “Stop Unnecessary C-Section” forwhich I have been appointed as a Digital Marketing & Content Development intern. It reflects how an awareness campaign should run and in what ways social media promotions can function for creating public awareness.Now-a-days, most of the organizations are operating and promoting their businesses by using Digital Marketing technology. Bangladesh is also included in that list. The contents of this internship report has 3 sections: It begins with the organizational part which contains the overall detail about Save the Children Bangladesh and their working processes. Afterwards, the Job Description part highlights what were my duties & responsibilities as an intern for “Stop Unnecessary C Section Campaign”. Finally, the main topic of my report has been discussed later on. “Digital Marketing forCampaign Awareness” has been detailed out in the last part with findings and recommendations. Though we cannot predict or state to a definite conclusion of our successful promotions for this campaign as it was totally a new concept and it is a long term campaign to get implemented properly. But the initial responses that we have got was significant.Besides, the report contains a lot of figures. Armina Khandoker Nayna B. Business Administration 2018-01-01T06:53:23Z 2018-01-01T06:53:23Z 2017 2017-08-26 Internship report ID 13104128 http://hdl.handle.net/10361/8791 en BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 43 pages application/pdf BRAC University
institution Brac University
collection Institutional Repository
language English
topic Digital marketing
Save the Children in Bangladesh
Content development
Global NGO’s
spellingShingle Digital marketing
Save the Children in Bangladesh
Content development
Global NGO’s
Nayna, Armina Khandoker
Digital marketing for campaign awareness
description This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2017.
author2 Naznin, Humaira
author_facet Naznin, Humaira
Nayna, Armina Khandoker
format Internship report
author Nayna, Armina Khandoker
author_sort Nayna, Armina Khandoker
title Digital marketing for campaign awareness
title_short Digital marketing for campaign awareness
title_full Digital marketing for campaign awareness
title_fullStr Digital marketing for campaign awareness
title_full_unstemmed Digital marketing for campaign awareness
title_sort digital marketing for campaign awareness
publisher BRAC University
publishDate 2018
url http://hdl.handle.net/10361/8791
work_keys_str_mv AT naynaarminakhandoker digitalmarketingforcampaignawareness
_version_ 1814307536821551104