Effect of digital media on consumer purchasing decision

Effect of digital media on consumer purchasing decision

This internship report is submitted in a partial fulfilment of the requirements for the degree of Bachelor of Business Administration, 2017.

Detaylı Bibliyografya
Yazar:	Siddique, Rudmila
Diğer Yazarlar:	Chowdhury, Md. Hasan Maksud
Materyal Türü:	Internship report
Dil:	English
Baskı/Yayın Bilgisi:	BRAC University 2017
Konular:	Digital media Customer behavior Purchase behavior
Online Erişim:	http://hdl.handle.net/10361/8741

Benzer Materyaller

A study of the impact of electronic marketing on consumer’s purchasing behavior
Yazar:: Nizam, Md. Rashed
Baskı/Yayın Bilgisi: (2018)

The influence of digital marketing communication on consumer purchasing decisions in a pandemic (COVID-19)
Yazar:: Ayon, Sadman Sakib
Baskı/Yayın Bilgisi: (2024)

Daraz and 11.11- How it impacts on consumers purchase behavior
Yazar:: Habib, Hafsa
Baskı/Yayın Bilgisi: (2024)

Exploring the factors affecting the decision of people to purchase magazine in Bangladesh
Yazar:: Pantho, Md. Humaun Kabir
Baskı/Yayın Bilgisi: (2024)

The COVID-19's influence on customer purchasing behavior at foodpanda Bangladesh: New challenges and opportunities.
Yazar:: Mehzabin, Mubasshira
Baskı/Yayın Bilgisi: (2024)

Exploring the psychological factors of consumer purchase behavior in Bangladesh on the adoption of digital payment apps
Yazar:: Karmaker, Samanta, ve diğerleri
Baskı/Yayın Bilgisi: (2024)

The influence of social media influencer marketing on consumer purchasing behavior: Its performance in raising brand awareness and increasing sales in Dhaka
Yazar:: Sultana, Jesmin
Baskı/Yayın Bilgisi: (2024)

Evaluating consumer purchasing behavior for Shawpno’s pet foods
Yazar:: Anzum, Humayra
Baskı/Yayın Bilgisi: (2024)

Consumer behavioral intention on purchasing Omera LPG
Yazar:: Khan, Md. Javed
Baskı/Yayın Bilgisi: (2019)

Dependence on social media in the Bangladesh market industry
Yazar:: Islam, Shayanton
Baskı/Yayın Bilgisi: (2022)

Dependence on social media in the Bangladesh market industry
Yazar:: Monira, Sayeda Sirajum
Baskı/Yayın Bilgisi: (2023)

Analysis and determination of consumer behavior on digital marketing
Yazar:: Masherafi, Nishat Rahman
Baskı/Yayın Bilgisi: (2023)

Relationship of loyalty programs with customers’ purchase quantity and frequency
Yazar:: Islam, Ariful
Baskı/Yayın Bilgisi: (2024)

A Savlon’s report analyzing the effect of promotional strategies on consumer purchasing behaviour
Yazar:: Ahmed, Tamjid
Baskı/Yayın Bilgisi: (2024)

The role of User Generated Content (UGC) platforms in shaping behavioral purchase intention in Bangladesh
Yazar:: Datta, Anubhav
Baskı/Yayın Bilgisi: (2024)

How digital marketing is helping Radhuni to attract more consumers and create more awareness for their brand
Yazar:: Chowdhury, Sunzid
Baskı/Yayın Bilgisi: (2024)

Role of digital marketing in creating brand awareness and affecting consumer buying behavior
Yazar:: Rahman, Md. Zubair
Baskı/Yayın Bilgisi: (2021)

Learning the cosmoses of digital media at The Tech Academy
Yazar:: Hossain, Mehjabin
Baskı/Yayın Bilgisi: (2024)

Factors affecting online buying behavior of youngsters towards footwear industry of Bangladesh
Yazar:: Sayefuddin Rakib, Mustafa Hamid
Baskı/Yayın Bilgisi: (2024)

Customers-purchase decision: a study on Aamra Networks Limited
Yazar:: Sarker, Brototi
Baskı/Yayın Bilgisi: (2021)

Consumer behavior /
Yazar:: Hoyer, Wayne D.
Baskı/Yayın Bilgisi: (1999)

Understanding the consumer /
Yazar:: Szmigin, Isabelle
Baskı/Yayın Bilgisi: (2003)

Consumer behavior /
Yazar:: Hoyer, Wayne D.
Baskı/Yayın Bilgisi: (2009)

Consumer behavior and managerial decision making /
Yazar:: Kardes, Frank R.
Baskı/Yayın Bilgisi: (2002)

Social media dependence in Bangladesh buffet restaurant sectors
Yazar:: Promee, Nishat Shama
Baskı/Yayın Bilgisi: (2023)

Factors influencing the Bangladeshi consumers’ purchase decision regarding fast moving consumer goods: an exploratory study
Yazar:: Ullah, G. M. Shafayet, ve diğerleri
Baskı/Yayın Bilgisi: (2016)

Loyalty & customer buying behavior during pandemic period
Yazar:: Rahman, Md. Hasinur
Baskı/Yayın Bilgisi: (2023)

Consumer behavior : buying, having, and being /
Yazar:: Solomon, Michael R.
Baskı/Yayın Bilgisi: (2011)

Customer engagement through social media
Yazar:: Ayaz, Mohammed
Baskı/Yayın Bilgisi: (2024)

Consumer behavior : concepts and applications /
Yazar:: Loudon, David L.
Baskı/Yayın Bilgisi: (1993)

Factors affecting customer purchase decision of Transom electronic product
Yazar:: Gazi, Salauddin
Baskı/Yayın Bilgisi: (2017)

Consumer behaviour in a week /
Yazar:: Cave, Susan, 1949-
Baskı/Yayın Bilgisi: (2001)

Understanding the consumer /
Yazar:: Parameswaran, M G.
Baskı/Yayın Bilgisi: (2003)

Effectiveness of digital marketing through social media campaign
Yazar:: Chowdhury, Mumtarin Ashab
Baskı/Yayın Bilgisi: (2018)

Cross-cultural analysis of digital marketing influence on consumer behavior for consel health
Yazar:: Dorji, Tandin
Baskı/Yayın Bilgisi: (2024)

How to deliver effective customer service through social media
Yazar:: Hossain, Ifran
Baskı/Yayın Bilgisi: (2017)

Exploring the factors affecting the purchase decisions of customers in online marketing in Bangladesh
Yazar:: Niloy, Abid Hasan
Baskı/Yayın Bilgisi: (2024)

Impacts on consumer behavior through online video advertisement
Yazar:: Bhuiyan, Anisul Islam
Baskı/Yayın Bilgisi: (2021)

Consumer behavior : buying, having, and being /
Yazar:: Solomon, Michael R.
Baskı/Yayın Bilgisi: (2002)

Consumer behavior : building marketing strategy /
Yazar:: Hawkins, Del I.
Baskı/Yayın Bilgisi: (2004)