Effect of digital media on consumer purchasing decision

Effect of digital media on consumer purchasing decision

This internship report is submitted in a partial fulfilment of the requirements for the degree of Bachelor of Business Administration, 2017.

Xehetasun bibliografikoak
Egile nagusia:	Siddique, Rudmila
Beste egile batzuk:	Chowdhury, Md. Hasan Maksud
Formatua:	Internship report
Hizkuntza:	English
Argitaratua:	BRAC University 2017
Gaiak:	Digital media Customer behavior Purchase behavior
Sarrera elektronikoa:	http://hdl.handle.net/10361/8741

Antzeko izenburuak

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Dependence on social media in the Bangladesh market industry
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Dependence on social media in the Bangladesh market industry
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A Savlon’s report analyzing the effect of promotional strategies on consumer purchasing behaviour
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The role of User Generated Content (UGC) platforms in shaping behavioral purchase intention in Bangladesh
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Factors affecting online buying behavior of youngsters towards footwear industry of Bangladesh
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Customers-purchase decision: a study on Aamra Networks Limited
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Argitaratua: (1999)

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Argitaratua: (2003)

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Argitaratua: (2009)

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nork: Kardes, Frank R.
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Social media dependence in Bangladesh buffet restaurant sectors
nork: Promee, Nishat Shama
Argitaratua: (2023)

Factors influencing the Bangladeshi consumers’ purchase decision regarding fast moving consumer goods: an exploratory study
nork: Ullah, G. M. Shafayet, et al.
Argitaratua: (2016)

Loyalty & customer buying behavior during pandemic period
nork: Rahman, Md. Hasinur
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nork: Solomon, Michael R.
Argitaratua: (2011)

Customer engagement through social media
nork: Ayaz, Mohammed
Argitaratua: (2024)

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Argitaratua: (1993)

Factors affecting customer purchase decision of Transom electronic product
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nork: Cave, Susan, 1949-
Argitaratua: (2001)

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Argitaratua: (2003)

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Argitaratua: (2018)

Cross-cultural analysis of digital marketing influence on consumer behavior for consel health
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How to deliver effective customer service through social media
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Exploring the factors affecting the purchase decisions of customers in online marketing in Bangladesh
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Impacts on consumer behavior through online video advertisement
nork: Bhuiyan, Anisul Islam
Argitaratua: (2021)

Consumer behavior : buying, having, and being /
nork: Solomon, Michael R.
Argitaratua: (2002)

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nork: Hawkins, Del I.
Argitaratua: (2004)