Service marketing report on Ogilvy & Mather, Bangladesh
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2017.
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| Formato: | Internship report |
| Idioma: | English |
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BRAC University
2017
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| Acesso em linha: | http://hdl.handle.net/10361/8668 |
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10361-8668 |
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10361-86682019-09-30T03:23:49Z Service marketing report on Ogilvy & Mather, Bangladesh Salam, Arman Aziz, Mohammed Tareque BRAC Business School, BRAC University Ogilvy & Mather Communications (Pvt.) Ltd Marketing Customer behavior Customer relations This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2017. Cataloged from PDF version of internship report. Includes bibliographical references (page 33). This internship report stresses on the work involvement and service related experiences I have assembled as an Intern in the Digital Services Department of Ogilvy & Mather Communications (Pvt.) Ltd from May 14, 2017 until August 13, 2017. In this report, I essentially have consolidated my involvement with Ogilvy and Mather particularly on service marketing. Since its commencement in 2008 in Bangladesh, Ogilvy & Mather has dependably been moderating quality service and now it is one of the famous and greatest publicizing organizations in the nation within a very short time. In this report, I have incorporated a rundown of their customers and brands they are overseeing. Afterward, I examined about their service quality. At that point, I have talked about the clients' expectations and perceptions. This report will serve as a great data for the marketers. Ogilvy & Mather has a decent internship program. Office individuals need to work much to uplift a brand. There is an agency- client gap in Bangladesh, on the off chance that it can be lessened, it might make the works for both the gatherings effectively. Once more, organizations and corporates are not considering advanced showcasing correspondence important till now. More interests in digital media is required which may give a better visibility of the brands and make the promoting and showcasing air more delightful which may astonish individuals with its magnificence. Arman Salam B. Business Administration 2017-12-20T10:16:59Z 2017-12-20T10:16:59Z 2017 2017-10-09 Internship report ID 13104023 http://hdl.handle.net/10361/8668 en BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 33 pages application/pdf BRAC University |
| institution |
Brac University |
| collection |
Institutional Repository |
| language |
English |
| topic |
Ogilvy & Mather Communications (Pvt.) Ltd Marketing Customer behavior Customer relations |
| spellingShingle |
Ogilvy & Mather Communications (Pvt.) Ltd Marketing Customer behavior Customer relations Salam, Arman Service marketing report on Ogilvy & Mather, Bangladesh |
| description |
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2017. |
| author2 |
Aziz, Mohammed Tareque |
| author_facet |
Aziz, Mohammed Tareque Salam, Arman |
| format |
Internship report |
| author |
Salam, Arman |
| author_sort |
Salam, Arman |
| title |
Service marketing report on Ogilvy & Mather, Bangladesh |
| title_short |
Service marketing report on Ogilvy & Mather, Bangladesh |
| title_full |
Service marketing report on Ogilvy & Mather, Bangladesh |
| title_fullStr |
Service marketing report on Ogilvy & Mather, Bangladesh |
| title_full_unstemmed |
Service marketing report on Ogilvy & Mather, Bangladesh |
| title_sort |
service marketing report on ogilvy & mather, bangladesh |
| publisher |
BRAC University |
| publishDate |
2017 |
| url |
http://hdl.handle.net/10361/8668 |
| work_keys_str_mv |
AT salamarman servicemarketingreportonogilvymatherbangladesh |
| _version_ |
1814308305201266688 |