Analysis of customer satisfaction of Global Digital Mart Ltd

This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2017.

Bibliographic Details
Main Author: Hoque, Tarakul
Other Authors: Mahboob, Asheka
Format: Internship report
Language:English
Published: BRAC University 2017
Subjects:
Online Access:http://hdl.handle.net/10361/8667
id 10361-8667
record_format dspace
spelling 10361-86672019-09-30T03:19:19Z Analysis of customer satisfaction of Global Digital Mart Ltd Hoque, Tarakul Mahboob, Asheka BRAC Business School, BRAC University Global Digital Mart Ltd. IT industry Digital marketing Search engine optimization (SEO) Customer satisfiction This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2017. Cataloged from PDF version of internship report. Includes bibliographical references (page 38). The report has been prepared with a purpose of providing an analysis of overall customer satisfaction and practical knowledge of overall activities of Global Digital Mart Ltd. Global Digital Mart Ltd. is basically a IT firm which provides IT based services in a cheap rate possible. The company believes that IT sector in Bangladesh will boom in near future because of technological advancement and availability of internet. Therefore, it decided to grab the early market in the industry so that it can gain customers credibility and has the first mover advantage. However, considering some critical factors like time of delivering projects, work quality, value creation and price which are related to customer satisfaction are analyzed in details in the report by collecting data from primary and secondary sources such as surveying customers, website contents, blogs and interviewing with existing employees. I carefully investigated all the data collected from various sources that helped to understand the main factors that are affecting the company’s customer satisfaction level which enabled me to find out some effective recommendations to increase customer satisfaction level Tarakul Hoque B. Business Administration  2017-12-20T09:55:46Z 2017-12-20T09:55:46Z 2017 2017-08-06 Internship report ID 13104223 http://hdl.handle.net/10361/8667 en BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 40 pages application/pdf BRAC University
institution Brac University
collection Institutional Repository
language English
topic Global Digital Mart Ltd.
IT industry
Digital marketing
Search engine optimization (SEO)
Customer satisfiction
spellingShingle Global Digital Mart Ltd.
IT industry
Digital marketing
Search engine optimization (SEO)
Customer satisfiction
Hoque, Tarakul
Analysis of customer satisfaction of Global Digital Mart Ltd
description This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2017.
author2 Mahboob, Asheka
author_facet Mahboob, Asheka
Hoque, Tarakul
format Internship report
author Hoque, Tarakul
author_sort Hoque, Tarakul
title Analysis of customer satisfaction of Global Digital Mart Ltd
title_short Analysis of customer satisfaction of Global Digital Mart Ltd
title_full Analysis of customer satisfaction of Global Digital Mart Ltd
title_fullStr Analysis of customer satisfaction of Global Digital Mart Ltd
title_full_unstemmed Analysis of customer satisfaction of Global Digital Mart Ltd
title_sort analysis of customer satisfaction of global digital mart ltd
publisher BRAC University
publishDate 2017
url http://hdl.handle.net/10361/8667
work_keys_str_mv AT hoquetarakul analysisofcustomersatisfactionofglobaldigitalmartltd
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