Digital transformation: new era of HR in perspective of Bata
This internship report is submitted in a partial fulfilment of the requirements for the degree of Bachelor of Business Administration, 2017.
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| פורמט: | Internship report |
| שפה: | English |
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BRAC Univeristy
2017
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| גישה מקוונת: | http://hdl.handle.net/10361/8581 |
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10361-85812019-09-30T03:19:30Z Digital transformation: new era of HR in perspective of Bata Nabila, Zannat Zohora Mamoon, Mahreen BRAC Business School, BRAC University Digital transformation HR Bata This internship report is submitted in a partial fulfilment of the requirements for the degree of Bachelor of Business Administration, 2017. Cataloged from PDF version of internship report. Includes bibliographical references. The main objective behind preparing this report is to critically observe the digitization process and implementation in Human Resource Management and its overall influence on organizational development of Bata Shoe Company Bangladesh. Here, I tried to relate the situations with theory based study as well as focus on the similarities & dissimilarities I found during my internship period. Bata being a global footwear company has already been practicing exemplary HR culture but it is continuously working to improvise and modernize the existing policies and structures. Out of all the footwear company producing and operating in Bangladesh, Bata is currently in the number 1 leading position based on the production capacity, revenue generation, and brand value and employee turnover ratio. During my internship I assisted in different types of HR practices there; for example recruitment and selection process, training and development, performance appraisal. I had the chance to observe how the digital transformation is contributing to redesign all the HR activities thus bringing more efficiency and promptness at work. But there are also some drawbacks for being excessively dependent on technology which I tried to address on this report. Also I found some scope of improvement where Bata can emphasize. Anyone who wishes to gain an insight of how digitization helps to stimulate the HR practices might find this report beneficial. Zannat Zohora Nabila B. Business Administration 2017-12-10T06:56:29Z 2017-12-10T06:56:29Z 2017 2017-04-25 Internship report ID 13104247 http://hdl.handle.net/10361/8581 en BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. application/pdf BRAC Univeristy |
| institution |
Brac University |
| collection |
Institutional Repository |
| language |
English |
| topic |
Digital transformation HR Bata |
| spellingShingle |
Digital transformation HR Bata Nabila, Zannat Zohora Digital transformation: new era of HR in perspective of Bata |
| description |
This internship report is submitted in a partial fulfilment of the requirements for the degree of Bachelor of Business Administration, 2017. |
| author2 |
Mamoon, Mahreen |
| author_facet |
Mamoon, Mahreen Nabila, Zannat Zohora |
| format |
Internship report |
| author |
Nabila, Zannat Zohora |
| author_sort |
Nabila, Zannat Zohora |
| title |
Digital transformation: new era of HR in perspective of Bata |
| title_short |
Digital transformation: new era of HR in perspective of Bata |
| title_full |
Digital transformation: new era of HR in perspective of Bata |
| title_fullStr |
Digital transformation: new era of HR in perspective of Bata |
| title_full_unstemmed |
Digital transformation: new era of HR in perspective of Bata |
| title_sort |
digital transformation: new era of hr in perspective of bata |
| publisher |
BRAC Univeristy |
| publishDate |
2017 |
| url |
http://hdl.handle.net/10361/8581 |
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AT nabilazannatzohora digitaltransformationneweraofhrinperspectiveofbata |
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