The impact of trade activation and promotion in trade channel to increase business volume
This internship report is submitted in a partial fulfilment of the requirements for the degree of Bachelor of Business Administration, 2016.
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| स्वरूप: | Internship report |
| भाषा: | English |
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BRAC University
2017
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| ऑनलाइन पहुंच: | http://hdl.handle.net/10361/8303 |
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10361-8303 |
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10361-83032019-09-30T03:12:43Z The impact of trade activation and promotion in trade channel to increase business volume Ahmed, Eftekhar Uddin Haque, Shamim Ehsanul BRAC Business School, BRAC University Square Toiletries Limited Trade marketing This internship report is submitted in a partial fulfilment of the requirements for the degree of Bachelor of Business Administration, 2016. Cataloged from PDF version of Internship report. Includes bibliographical references (page 23). Square Toiletries Limited (STL) is one of the largest and leading "Fast Moving Consumer Goods" company in Bangladesh. This report provides an in-depth analysis and interpretation of "The Impact of Trade Activation and Promotion in Trade Channel to Increase Business Volume". It consists of the job responsibilities I was given during my internship in the Marketing Department of STL. A detail of my critical observation is given about the internship activity and the company along with recommendations. Furthermore, the report covers a detail about the internship project. In addition, the report includes a description of relation between trade activation and business volume, the details of Jui market activation program designed for June and July 2016 and the impact analysis of the activation program. Some possible recommendations have also been included from the overall analysis of the internship program. Eftekhar Uddin Ahmed B. Business Administration 2017-07-17T09:02:24Z 2017-07-17T09:02:24Z 2016 2016-10-18 Internship report ID 13304152 http://hdl.handle.net/10361/8303 en BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 23 pages application/pdf BRAC University |
| institution |
Brac University |
| collection |
Institutional Repository |
| language |
English |
| topic |
Square Toiletries Limited Trade marketing |
| spellingShingle |
Square Toiletries Limited Trade marketing Ahmed, Eftekhar Uddin The impact of trade activation and promotion in trade channel to increase business volume |
| description |
This internship report is submitted in a partial fulfilment of the requirements for the degree of Bachelor of Business Administration, 2016. |
| author2 |
Haque, Shamim Ehsanul |
| author_facet |
Haque, Shamim Ehsanul Ahmed, Eftekhar Uddin |
| format |
Internship report |
| author |
Ahmed, Eftekhar Uddin |
| author_sort |
Ahmed, Eftekhar Uddin |
| title |
The impact of trade activation and promotion in trade channel to increase business volume |
| title_short |
The impact of trade activation and promotion in trade channel to increase business volume |
| title_full |
The impact of trade activation and promotion in trade channel to increase business volume |
| title_fullStr |
The impact of trade activation and promotion in trade channel to increase business volume |
| title_full_unstemmed |
The impact of trade activation and promotion in trade channel to increase business volume |
| title_sort |
impact of trade activation and promotion in trade channel to increase business volume |
| publisher |
BRAC University |
| publishDate |
2017 |
| url |
http://hdl.handle.net/10361/8303 |
| work_keys_str_mv |
AT ahmedeftekharuddin theimpactoftradeactivationandpromotionintradechanneltoincreasebusinessvolume AT ahmedeftekharuddin impactoftradeactivationandpromotionintradechanneltoincreasebusinessvolume |
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