APA (7th ed.) Citation

Yasin, M. F., & Akhtar, A. (2017). The planning process for BTL marketing campaigns. BRAC University.

Chicago Style (17th ed.) Citation

Yasin, Md. Fahad, and Afsana Akhtar. The Planning Process for BTL Marketing Campaigns. BRAC University, 2017.

MLA (8th ed.) Citation

Yasin, Md. Fahad, and Afsana Akhtar. The Planning Process for BTL Marketing Campaigns. BRAC University, 2017.

Warning: These citations may not always be 100% accurate.