Digital marketing strategies of Ogilvy & Mather Communications (Pvt.) Limited

This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2016.

Sonraí bibleagrafaíochta
Príomhchruthaitheoir: Saikat, Md. Zobaidul Islam
Rannpháirtithe: Khan, Arifur Rahman
Formáid: Internship report
Teanga:English
Foilsithe / Cruthaithe: BRAC University 2017
Ábhair:
Rochtain ar líne:http://hdl.handle.net/10361/8046
id 10361-8046
record_format dspace
spelling 10361-80462019-09-30T03:21:15Z Digital marketing strategies of Ogilvy & Mather Communications (Pvt.) Limited Saikat, Md. Zobaidul Islam Khan, Arifur Rahman BRAC Business School, BRAC University Digital marketing Ogilvy & Mather Communications (Pvt.) Limited This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2016. Cataloged from PDF version of Internship report. Includes bibliographical references (page 39). This report presents Digital Marketing Strategies of Ogilvy & Mather Communication Pvt. Ltd. based on following agency‘s Bangladesh Branch intern Md. Zobaidul Islam Saikat‘s the work experience under Digital Client Division from November 15th, 2015 to February 15th, 2016. As being completely new to the practical and corporate world setting, every hour spent in the Digital Client Division gave some amount of experience which is very precious. The report describes, Firstly, how departments work like HR recruiting process of new digital account executive, the basic functions of the client service department like maintain relationship with the clients and prospects, creative department work and finance departments support. Moreover, the work and job duties that had to perform as an intern under an account executive where provided with lots of assigned duties regularly and provided some authority to make decisions on behalf of supervisor and the finding. Finally, Findings & Analysis of the study which was based on ―Digital Marketing Strategies of Ogilvy & Mather Communication ltd‖. Md. Zobaidul Islam Saikat B. Business Administration 2017-04-18T05:58:12Z 2017-04-18T05:58:12Z 2016 2016-02-14 Internship report ID 10204052 http://hdl.handle.net/10361/8046 en BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 39 pages application/pdf BRAC University
institution Brac University
collection Institutional Repository
language English
topic Digital marketing
Ogilvy & Mather Communications (Pvt.) Limited
spellingShingle Digital marketing
Ogilvy & Mather Communications (Pvt.) Limited
Saikat, Md. Zobaidul Islam
Digital marketing strategies of Ogilvy & Mather Communications (Pvt.) Limited
description This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2016.
author2 Khan, Arifur Rahman
author_facet Khan, Arifur Rahman
Saikat, Md. Zobaidul Islam
format Internship report
author Saikat, Md. Zobaidul Islam
author_sort Saikat, Md. Zobaidul Islam
title Digital marketing strategies of Ogilvy & Mather Communications (Pvt.) Limited
title_short Digital marketing strategies of Ogilvy & Mather Communications (Pvt.) Limited
title_full Digital marketing strategies of Ogilvy & Mather Communications (Pvt.) Limited
title_fullStr Digital marketing strategies of Ogilvy & Mather Communications (Pvt.) Limited
title_full_unstemmed Digital marketing strategies of Ogilvy & Mather Communications (Pvt.) Limited
title_sort digital marketing strategies of ogilvy & mather communications (pvt.) limited
publisher BRAC University
publishDate 2017
url http://hdl.handle.net/10361/8046
work_keys_str_mv AT saikatmdzobaidulislam digitalmarketingstrategiesofogilvymathercommunicationspvtlimited
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