Marketing plan for new outlet of Aarong in Bashabo
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2016.
| Auteur principal: | |
|---|---|
| Autres auteurs: | |
| Format: | Internship report |
| Langue: | English |
| Publié: |
BRAC University
2017
|
| Sujets: | |
| Accès en ligne: | http://hdl.handle.net/10361/7826 |
| id |
10361-7826 |
|---|---|
| record_format |
dspace |
| spelling |
10361-78262019-09-30T03:14:22Z Marketing plan for new outlet of Aarong in Bashabo Ahmed, Ashif Akhter, Rahma BRAC Business School, BRAC University Aarong Marketing plan This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2016. Cataloged from PDF version of Internship report. Includes bibliographical references (page 40). Aarong being a 37 years old organization is one of the leading retail lifestyle chains in Bangladesh. It has created a source of livelihood for about 65,000 artisans in various areas of the country and some of them are reached through the Ayesha Abed foundation which manages about 37 centers and 637 sub-centers where artisans can come and find employment as well as create their products. This report attempts to explain the organizational culture, its people and the marketing department. Additionally it also consists details of the work I have done in the various campaigns such as the Puja Preview Event, Reduction Sale co-ordination, Puja Photo shoot co-ordination, Bashabo outlet Marketing Plan as well as my work in numerous reports. I have explained the lessons I have learned during the course of my internship, how I have overcome the difficulties I have faced as well as how this internship exceeded my expectations and the valuable experiences I have gathered. Moreover, I also a marketing plan for the bashabo outlet to increase the sales of Aarong. The report provides an insight into the workings of Aarong’s marketing department as well as how I have tackled the responsibilities and work I have been given. Ashif Ahmed B. Business Administration 2017-03-01T08:28:44Z 2017-03-01T08:28:44Z 2016 2016-11-29 Internship report ID 12104235 http://hdl.handle.net/10361/7826 en BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. application/pdf BRAC University |
| institution |
Brac University |
| collection |
Institutional Repository |
| language |
English |
| topic |
Aarong Marketing plan |
| spellingShingle |
Aarong Marketing plan Ahmed, Ashif Marketing plan for new outlet of Aarong in Bashabo |
| description |
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2016. |
| author2 |
Akhter, Rahma |
| author_facet |
Akhter, Rahma Ahmed, Ashif |
| format |
Internship report |
| author |
Ahmed, Ashif |
| author_sort |
Ahmed, Ashif |
| title |
Marketing plan for new outlet of Aarong in Bashabo |
| title_short |
Marketing plan for new outlet of Aarong in Bashabo |
| title_full |
Marketing plan for new outlet of Aarong in Bashabo |
| title_fullStr |
Marketing plan for new outlet of Aarong in Bashabo |
| title_full_unstemmed |
Marketing plan for new outlet of Aarong in Bashabo |
| title_sort |
marketing plan for new outlet of aarong in bashabo |
| publisher |
BRAC University |
| publishDate |
2017 |
| url |
http://hdl.handle.net/10361/7826 |
| work_keys_str_mv |
AT ahmedashif marketingplanfornewoutletofaaronginbashabo |
| _version_ |
1814308525297369088 |