Necessity of offline marketing for e-commerce in Bangladesh
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2016.
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| التنسيق: | Internship report |
| اللغة: | English |
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BRAC University
2017
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| الوصول للمادة أونلاين: | http://hdl.handle.net/10361/7790 |
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10361-7790 |
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10361-77902019-09-30T02:56:28Z Necessity of offline marketing for e-commerce in Bangladesh Fahad, Imran Hossain Naznin, Humaira BRAC Business School, BRAC University Offline marketing E-commerce This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2016. Cataloged from PDF version of Internship report. Includes bibliographical references (page 41). Business has been running the entire world for hundreds and thousands of years. Throughout time it has changed its shape in many ways. In this era internet is considered as the greatest technological advancement which is undoubtedly true. Now to make the best use of it we have to use it for business. Thus the latest and greatest form of business is business on the internet. There are different businesses on the internet all of them fall into E-Business. But businesses that directly deal with money are known as E-Commerce. Reading this report a reader will get an idea about the E-Commerce industry in Bangladesh, its history and Kaymu.com.bd. As it is an internship report and I was lucky enough to complete my 3 months internship in the content management department of kaymu.com.bd. Reading this report a reader will get the idea how an E-Commerce website works, how do they make money and detailed process of how to manage the content of an online market. In this I also focused on marketing of E-Commerce businesses. Most of the E-Commerce businesses only do online marketing. This report will focus on how off line marketing helps the E-Commerce businesses. To prepare this report I have done a research collecting primary data. For the survey I had to collect data from people who use internet either regularly or sometimes. I collected data through both online survey and direct survey using the same questionnaire. After collecting data using excel I analyzed it and included them in this report through pie chart. Comparing different important variable I drew a conclusion and gave few recommendation at the end. Imran Hossain Fahad B. Business Administration 2017-02-27T09:09:24Z 2017-02-27T09:09:24Z 2016 2016-12-18 Internship report ID 12104015 http://hdl.handle.net/10361/7790 en BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 44 pages application/pdf BRAC University |
| institution |
Brac University |
| collection |
Institutional Repository |
| language |
English |
| topic |
Offline marketing E-commerce |
| spellingShingle |
Offline marketing E-commerce Fahad, Imran Hossain Necessity of offline marketing for e-commerce in Bangladesh |
| description |
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2016. |
| author2 |
Naznin, Humaira |
| author_facet |
Naznin, Humaira Fahad, Imran Hossain |
| format |
Internship report |
| author |
Fahad, Imran Hossain |
| author_sort |
Fahad, Imran Hossain |
| title |
Necessity of offline marketing for e-commerce in Bangladesh |
| title_short |
Necessity of offline marketing for e-commerce in Bangladesh |
| title_full |
Necessity of offline marketing for e-commerce in Bangladesh |
| title_fullStr |
Necessity of offline marketing for e-commerce in Bangladesh |
| title_full_unstemmed |
Necessity of offline marketing for e-commerce in Bangladesh |
| title_sort |
necessity of offline marketing for e-commerce in bangladesh |
| publisher |
BRAC University |
| publishDate |
2017 |
| url |
http://hdl.handle.net/10361/7790 |
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AT fahadimranhossain necessityofofflinemarketingforecommerceinbangladesh |
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1814308791255040000 |