Family businesses that produce counterfeits: what is stopping them from creating their own brand?

Family businesses that produce counterfeits: what is stopping them from creating their own brand?

This article was published in Procedia Economics and Finance [© 2012 The Authors. Published by Elsevier Ltd] and the definite version is available at : http://ac.els-cdn.com/S2212567112003450/1-s2.0-S2212567112003450-main.pdf?_tid=23aa9c24-73ed-11e6-a1af-00000aacb35d&acdnat=1473137482_3e19ab4286...

Cur síos iomlán

Sonraí bibleagrafaíochta
Príomhchruthaitheoir: Khan, Tahsan Rahman
Formáid: Alt
Teanga:English
Foilsithe / Cruthaithe: © 2012 The Authors. Published by Elsevier Ltd 2016
Ábhair:
Counterfeits
Brand dilution
Trademark infringement
Brand elements
Rochtain ar líne:http://hdl.handle.net/10361/6338

Ar líne

http://hdl.handle.net/10361/6338

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