Factors influencing the Bangladeshi consumers’ purchase decision regarding fast moving consumer goods: an exploratory study

This article was published in The IUP Journal of Brand Management [© 2012 The IUP Journal of Brand Management] and the definite version is available at : http://eds.a.ebscohost.com/eds/pdfviewer/pdfviewer?sid=63840fd4-1c0c-4223-a43d-47dc00a149c9%40sessionmgr4008&vid=2&hid=4205 The article we...

Täydet tiedot

Bibliografiset tiedot
Päätekijät: Ullah, G. M. Shafayet, Prince, Panuel Rozario
Aineistotyyppi: Artikkeli
Kieli:English
Julkaistu: © 2012 The IUP Journal of Brand Management 2016
Aiheet:
Linkit:http://hdl.handle.net/10361/6236