A multivariate model of perceived quality in a developing country

A multivariate model of perceived quality in a developing country

This article was published in the Journal of International Consumer Marketing [© 2007 Published by Taylor & Francis Online] and the definite version is available at: http://doi.org/10.1300/J046v19n04_03 The Journal's website is at: http://www.tandfonline.com/doi/abs/10.1300/J046v19n04_03

Detaylı Bibliyografya
Asıl Yazarlar: Chowdhury, M. Humayun Kabir, Andaleeb, Syed Saad
Materyal Türü: Makale
Dil:English
Baskı/Yayın Bilgisi: © 2007 Published by Taylor & Francis Online 2016
Konular:
Perceived quality
Developing country
Consumer perceptions
Intrinsic and extrinsic cues
Perceived product attributes
Online Erişim:http://hdl.handle.net/10361/5470

Internet

http://hdl.handle.net/10361/5470

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