A multivariate model of perceived quality in a developing country

A multivariate model of perceived quality in a developing country

This article was published in the Journal of International Consumer Marketing [© 2007 Published by Taylor & Francis Online] and the definite version is available at: http://doi.org/10.1300/J046v19n04_03 The Journal's website is at: http://www.tandfonline.com/doi/abs/10.1300/J046v19n04_03

Podrobná bibliografie
Hlavní autoři: Chowdhury, M. Humayun Kabir, Andaleeb, Syed Saad
Médium: Článek
Jazyk:English
Vydáno: © 2007 Published by Taylor & Francis Online 2016
Témata:
Perceived quality
Developing country
Consumer perceptions
Intrinsic and extrinsic cues
Perceived product attributes
On-line přístup:http://hdl.handle.net/10361/5470

Internet

http://hdl.handle.net/10361/5470

Podobné jednotky