Possibilities of promoting consumer brands through online : a study on ACI Ltd.
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2015.
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| פורמט: | Internship report |
| שפה: | English |
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BRAC University
2016
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| גישה מקוונת: | http://hdl.handle.net/10361/4817 |
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10361-4817 |
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10361-48172019-09-30T03:48:34Z Possibilities of promoting consumer brands through online : a study on ACI Ltd. Haider, Tanvir Al Mursalin, Jabir BRAC Business School, BRAC University Business administration ACI Ltd This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2015. Cataloged from PDF version of Internship report. Includes bibliographical references (page 35). There’s no denying it, the world is rapidly shifting from analogue to digital. People are consuming more and more digital content on a daily basis – on mobile phones, laptops, desktop computers at work, and more – and companies that have not yet recognized this in their marketing strategies need to adapt fast. The paper is introduced with the description ACI Ltd. where I completed my 3 month internship program, starting from 21st May 2015 to 20th August 2015. The paper analyzes their organizational structure and major functions with descriptions of their business activities. Their strategies, goals, objectives, strengths, and weaknesses have also been identified. In the later part of the report I have concentrated on my topic entitled Possibilities of promoting consumer brands through online: A study on ACI Ltd. In this report I have tried to focus on various ways of digital marketing. I also tried to make a comparison between the digital and non digital marketing. Here I discuss about the benefits of digital marketing. I have tried my best to come up with the valid explanations for the results and useful recommendation. However, due to lack of sufficient practical experience regarding such Statistical analysis, the recommendation may not be the very best. Tanvir Haider B. Business Administration 2016-01-14T14:43:31Z 2016-01-14T14:43:31Z 2015 2015-08-10 Internship report ID 10204087 http://hdl.handle.net/10361/4817 en BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 35 pages application/pdf BRAC University |
| institution |
Brac University |
| collection |
Institutional Repository |
| language |
English |
| topic |
Business administration ACI Ltd |
| spellingShingle |
Business administration ACI Ltd Haider, Tanvir Possibilities of promoting consumer brands through online : a study on ACI Ltd. |
| description |
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2015. |
| author2 |
Al Mursalin, Jabir |
| author_facet |
Al Mursalin, Jabir Haider, Tanvir |
| format |
Internship report |
| author |
Haider, Tanvir |
| author_sort |
Haider, Tanvir |
| title |
Possibilities of promoting consumer brands through online : a study on ACI Ltd. |
| title_short |
Possibilities of promoting consumer brands through online : a study on ACI Ltd. |
| title_full |
Possibilities of promoting consumer brands through online : a study on ACI Ltd. |
| title_fullStr |
Possibilities of promoting consumer brands through online : a study on ACI Ltd. |
| title_full_unstemmed |
Possibilities of promoting consumer brands through online : a study on ACI Ltd. |
| title_sort |
possibilities of promoting consumer brands through online : a study on aci ltd. |
| publisher |
BRAC University |
| publishDate |
2016 |
| url |
http://hdl.handle.net/10361/4817 |
| work_keys_str_mv |
AT haidertanvir possibilitiesofpromotingconsumerbrandsthroughonlineastudyonaciltd |
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1814308660105445376 |