Merchandising development of Nestle Bangladesh Limited
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2015.
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| Format: | Internship report |
| Jezik: | English |
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BRAC University
2015
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| Online dostop: | http://hdl.handle.net/10361/4270 |
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10361-42702019-09-30T03:45:16Z Merchandising development of Nestle Bangladesh Limited Islam, Md. Saiful Ghosh, Suntu Kumar BRAC Business School, BRAC University Business administration Nestle Bangladesh This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2015. Cataloged from PDF version of Internship report. Includes bibliographical references (page 67). Nestlé is world’s largest health, nutrition and wellness company with a mission of “Good Food, Good Life” which actually drives the company to provide consumers with the best tasting and most nutritious food choices in a wide range of food and beverage categories and eating occasions. Although globally it is twice in size of its nearest FMCG (fast moving consumer goods) competitors, in Bangladesh its journey is comparatively new. Nestlé Bangladesh Limited, a wholly owned subsidiary of Nestlé S.A., started its commercial production in 1994 .Today Nestlé Bangladesh Limited is strongly positioned to grow through its policy of constant innovation and renovation, concentrating on its core competencies and commitment to high quality, with the aim of providing the best quality food to the people of Bangladesh. The report is on the “Merchandising Development Program” of Nestlé Bangladesh Ltd. in Dhaka Region. This report is designed in six major chapters with one chapter of reference. Initially the opening words about the report were described in the first segment titled “Organizational Overview” which mainly contains the history of nestle The next segment “Introduction”, then the next segment is on “About the Departments of Nestlé Bangladesh Ltd”. Where there is every details in there. Then the “Internship part” where apparently contains the total information of merchandising development program and full details of the field report. Then comes the part of “Recommendation” where I myself have came up with some suggestion for the further development of the merchandiser that what I think. The last & final part contains the concluding part. Before drawing any conclusion based on this report it may be noted that there might be lack in data, but still it may be useful for designing any further study. Md. Saiful Islam B. Business Administration 2015-08-23T11:05:25Z 2015-08-23T11:05:25Z 2015 2015-06-21 Internship report ID 11304025 http://hdl.handle.net/10361/4270 en BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 67 pages application/pdf BRAC University |
| institution |
Brac University |
| collection |
Institutional Repository |
| language |
English |
| topic |
Business administration Nestle Bangladesh |
| spellingShingle |
Business administration Nestle Bangladesh Islam, Md. Saiful Merchandising development of Nestle Bangladesh Limited |
| description |
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2015. |
| author2 |
Ghosh, Suntu Kumar |
| author_facet |
Ghosh, Suntu Kumar Islam, Md. Saiful |
| format |
Internship report |
| author |
Islam, Md. Saiful |
| author_sort |
Islam, Md. Saiful |
| title |
Merchandising development of Nestle Bangladesh Limited |
| title_short |
Merchandising development of Nestle Bangladesh Limited |
| title_full |
Merchandising development of Nestle Bangladesh Limited |
| title_fullStr |
Merchandising development of Nestle Bangladesh Limited |
| title_full_unstemmed |
Merchandising development of Nestle Bangladesh Limited |
| title_sort |
merchandising development of nestle bangladesh limited |
| publisher |
BRAC University |
| publishDate |
2015 |
| url |
http://hdl.handle.net/10361/4270 |
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AT islammdsaiful merchandisingdevelopmentofnestlebangladeshlimited |
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1814308725190557696 |