Merchandising development of Nestle Bangladesh Limited
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2015.
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| Médium: | Internship report |
| Jazyk: | English |
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BRAC University
2015
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| On-line přístup: | http://hdl.handle.net/10361/4238 |
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10361-4238 |
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10361-42382019-09-30T03:44:41Z Merchandising development of Nestle Bangladesh Limited Hassan, Tanvir Arifuzzaman, S.M. BRAC Business School, BRAC University Business administration This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2015. Cataloged from PDF version of Internship report. Includes bibliographical references. This report attempts to investigate Nestle Bangladesh Limited’s the current merchandising scenario in the markets of Dhaka Metropolitan. As part of the “Merchandising Development” project, undertaken by the Sales Department of Nestle Bangladesh Limited, this report includes information and analysis regarding the visibility and merchandising of Nestle products in retail markets, which have been collected via continuous market visits. The results show that almost 15% of the total retail outlets in 5 territories have major merchandising issues where as the rest are in good condition, as per the Nestle merchandising guideline. Tanvir Hassan B. Business Administration 2015-07-13T06:18:10Z 2015-07-13T06:18:10Z 2015 2015-06-20 Internship report ID 11104133 http://hdl.handle.net/10361/4238 en BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 50 pages application/pdf BRAC University |
| institution |
Brac University |
| collection |
Institutional Repository |
| language |
English |
| topic |
Business administration |
| spellingShingle |
Business administration Hassan, Tanvir Merchandising development of Nestle Bangladesh Limited |
| description |
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2015. |
| author2 |
Arifuzzaman, S.M. |
| author_facet |
Arifuzzaman, S.M. Hassan, Tanvir |
| format |
Internship report |
| author |
Hassan, Tanvir |
| author_sort |
Hassan, Tanvir |
| title |
Merchandising development of Nestle Bangladesh Limited |
| title_short |
Merchandising development of Nestle Bangladesh Limited |
| title_full |
Merchandising development of Nestle Bangladesh Limited |
| title_fullStr |
Merchandising development of Nestle Bangladesh Limited |
| title_full_unstemmed |
Merchandising development of Nestle Bangladesh Limited |
| title_sort |
merchandising development of nestle bangladesh limited |
| publisher |
BRAC University |
| publishDate |
2015 |
| url |
http://hdl.handle.net/10361/4238 |
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AT hassantanvir merchandisingdevelopmentofnestlebangladeshlimited |
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1814308857086738432 |