A comparative analysis of service quality of Airtel with other private telecommunication companies
This internship report is submitted in a partial fulfillment of the requirements for the degree of Master of Business Administration,2014.
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| フォーマット: | Internship report |
| 言語: | English |
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BRAC University
2014
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| オンライン･アクセス: | http://hdl.handle.net/10361/3653 |
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10361-36532019-09-30T03:49:59Z A comparative analysis of service quality of Airtel with other private telecommunication companies Hasan, Md. Mehdi Razzak, Mohammad Rezaur BRAC Business School, BRAC University Business administration This internship report is submitted in a partial fulfillment of the requirements for the degree of Master of Business Administration,2014. Cataloged from PDF version of Internship report. Includes bibliographical references (page 71 - 74). The research intends to a comparative analysis of perceived service quality of Airtel, the GSM mobile telephony service provider in Bangladesh with other service providers in Bangladesh with other private telecommunication service providers in Bangladesh. It is a descriptive study in nature which identifies the difference among the study variables such reliability, responsiveness, assurance, empathy, and tangibles. The sample for this study was the subscribers of Grameenphone, Banglalink, Robi, Citycell and Airtel. The researcher distributed 250 questionnaires among the respondents. Sufficient literature review and discussion suggest that the service influence the perception that consumers have regarding a company’s service. The the data for the study identifies the difference between the above mentioned study variables. The recommendation of the study thus has been done to develop the overall service quality by considering the discussed dimensions to provide a long and sustainable positive customer experience. Md. Mehdi Hasan M. Business Administration 2014-09-16T09:47:43Z 2014-09-16T09:47:43Z 2014 2014 Internship report ID 09364016 http://hdl.handle.net/10361/3653 en BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 99 pages application/pdf BRAC University |
| institution |
Brac University |
| collection |
Institutional Repository |
| language |
English |
| topic |
Business administration |
| spellingShingle |
Business administration Hasan, Md. Mehdi A comparative analysis of service quality of Airtel with other private telecommunication companies |
| description |
This internship report is submitted in a partial fulfillment of the requirements for the degree of Master of Business Administration,2014. |
| author2 |
Razzak, Mohammad Rezaur |
| author_facet |
Razzak, Mohammad Rezaur Hasan, Md. Mehdi |
| format |
Internship report |
| author |
Hasan, Md. Mehdi |
| author_sort |
Hasan, Md. Mehdi |
| title |
A comparative analysis of service quality of Airtel with other private telecommunication companies |
| title_short |
A comparative analysis of service quality of Airtel with other private telecommunication companies |
| title_full |
A comparative analysis of service quality of Airtel with other private telecommunication companies |
| title_fullStr |
A comparative analysis of service quality of Airtel with other private telecommunication companies |
| title_full_unstemmed |
A comparative analysis of service quality of Airtel with other private telecommunication companies |
| title_sort |
comparative analysis of service quality of airtel with other private telecommunication companies |
| publisher |
BRAC University |
| publishDate |
2014 |
| url |
http://hdl.handle.net/10361/3653 |
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AT hasanmdmehdi acomparativeanalysisofservicequalityofairtelwithotherprivatetelecommunicationcompanies AT hasanmdmehdi comparativeanalysisofservicequalityofairtelwithotherprivatetelecommunicationcompanies |
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