Evaluating marketing strategies of Direct Fresh Limited
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014.
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| Formato: | Internship report |
| Idioma: | English |
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BRAC University
2014
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| Acesso em linha: | http://hdl.handle.net/10361/3626 |
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10361-3626 |
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10361-36262019-09-30T03:38:17Z Evaluating marketing strategies of Direct Fresh Limited Mahalder, Krisnendu Ahmed, Sreyoshi BRAC Business School, BRAC University Business administration Marketing starategy This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014. Cataloged from PDF version of Internship report. Includes bibliographical references (page 32). The internship report has been prepared on ―Evaluating Marketing Strategies of Direct Fresh Limited‖ based on both primary and secondary data. The information used in this report has been collected from various sources such as newspaper articles, daily reports of activities, interviews with employees, blogs, website, website backend and sales reports. I have prepared this report to represent the adapted marketing strategies by Direct Fresh. Direct Fresh has developed relationships with leading Bangladeshi meat, poultry, fish, and milk companies Bengal Meats, White Hen, BRAC Chicken, Fisherman, and Aarong Milk to guarantee client access to custom butchered meat and chicken, export- grade sea fish, and a variety of locally produced dairy products (UHT milk, flavored milk, butter, yogurt, etc). Locally made snacks and baked goods will be provided through relationships with ACI, Golden Harvest, Rich Foods BD, Hot Breads, and Lucerne Chocolate. I have closely scrutinized the marketing strategies of Direct Fresh and how they are implemented throughout my internship and prepared this report Krisnendu Mahalder B. Business Administration 2014-09-15T04:00:22Z 2014-09-15T04:00:22Z 2014 2014-09-14 Internship report ID 10104188 http://hdl.handle.net/10361/3626 en BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 32 pages application/pdf BRAC University |
| institution |
Brac University |
| collection |
Institutional Repository |
| language |
English |
| topic |
Business administration Marketing starategy |
| spellingShingle |
Business administration Marketing starategy Mahalder, Krisnendu Evaluating marketing strategies of Direct Fresh Limited |
| description |
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014. |
| author2 |
Ahmed, Sreyoshi |
| author_facet |
Ahmed, Sreyoshi Mahalder, Krisnendu |
| format |
Internship report |
| author |
Mahalder, Krisnendu |
| author_sort |
Mahalder, Krisnendu |
| title |
Evaluating marketing strategies of Direct Fresh Limited |
| title_short |
Evaluating marketing strategies of Direct Fresh Limited |
| title_full |
Evaluating marketing strategies of Direct Fresh Limited |
| title_fullStr |
Evaluating marketing strategies of Direct Fresh Limited |
| title_full_unstemmed |
Evaluating marketing strategies of Direct Fresh Limited |
| title_sort |
evaluating marketing strategies of direct fresh limited |
| publisher |
BRAC University |
| publishDate |
2014 |
| url |
http://hdl.handle.net/10361/3626 |
| work_keys_str_mv |
AT mahalderkrisnendu evaluatingmarketingstrategiesofdirectfreshlimited |
| _version_ |
1814307232361218048 |