Assessing customer satisfaction of Grameenphone
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014.
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BRAC University
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10361-34122019-09-30T03:38:28Z Assessing customer satisfaction of Grameenphone Shoulin, Shabnam Islam, Md. Tamzidul BRAC Business School, BRAC University Business administration Community information center This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014. Cataloged from PDF version of Internship report. Includes bibliographical references (page 64). Grameenphone is the leading company in the mobile telecommunication industry of Bangladesh. It has been successful to build a superior image in comparison to the other operators. In other words, GP has a clear advantage over the competitors. Grameenphone has some additional features in comparison to its competitors. It is playing a vital role to increase the subscribers of Grameenphone. Another important thing is that GP users are mostly satisfied with the initial price of GP connections and hand-sets. Because, before GP’s introduction to the market, mobile phones were totally out of reach to the major part of the current market. Moreover, Grameenphone subscribers are happy with the country-wide network. But overall, GP users are not satisfied with service of the company. Many important factors are acting as reasons behind this overall dissatisfaction. Grameenphone connections are not always available. The Grameenphonecenters are very important for some after-sales services. But, these have shortage of capacity. GP Subscribers need to spend significant amount of time to reach the customer care. Behavior of the Customer Manager is satisfactory. For customer managers it is too tough to handle a large numbers of subscribers with a smiling face continuously. Most of the subscribers are not happy with the billing rate of Grameenphone. They think it is too high in the context of Bangladesh. Shabnam Shoulin B. Business Administration 2014-07-20T05:01:20Z 2014-07-20T05:01:20Z 2014 2014-07-17 Internship report ID 09304002 http://hdl.handle.net/10361/3412 en BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 69 pages application/pdf BRAC University |
institution |
Brac University |
collection |
Institutional Repository |
language |
English |
topic |
Business administration Community information center |
spellingShingle |
Business administration Community information center Shoulin, Shabnam Assessing customer satisfaction of Grameenphone |
description |
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014. |
author2 |
Islam, Md. Tamzidul |
author_facet |
Islam, Md. Tamzidul Shoulin, Shabnam |
format |
Internship report |
author |
Shoulin, Shabnam |
author_sort |
Shoulin, Shabnam |
title |
Assessing customer satisfaction of Grameenphone |
title_short |
Assessing customer satisfaction of Grameenphone |
title_full |
Assessing customer satisfaction of Grameenphone |
title_fullStr |
Assessing customer satisfaction of Grameenphone |
title_full_unstemmed |
Assessing customer satisfaction of Grameenphone |
title_sort |
assessing customer satisfaction of grameenphone |
publisher |
BRAC University |
publishDate |
2014 |
url |
http://hdl.handle.net/10361/3412 |
work_keys_str_mv |
AT shoulinshabnam assessingcustomersatisfactionofgrameenphone |
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