Forecasting and product allocation process of LG - Butterfly Marketing Limited
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014.
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BRAC University
2014
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| Sarrera elektronikoa: | http://hdl.handle.net/10361/3395 |
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10361-33952019-09-30T03:38:07Z Forecasting and product allocation process of LG - Butterfly Marketing Limited Afrad, Md. Mahboob Jahan Islam, Md. Tamzidul BRAC Business School, BRAC University Business administration This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014. Cataloged from PDF version of Internship report. LG- Butterfly Marketing Limited is a one of the largest Bangladeshi industrial conglomerate. This contributes to growth in national economy of Bangladesh. To bring efficiency and effectiveness LG- Butterfly Marketing Limited established supply chain management department in 2011. During that period supply chain management department only control distribution. From 2013 procurement, inventory, production, planning, distribution, depot management administer by supply chain management department, to minimize the cost and maximize the profit. To achieve its vision LG- Butterfly Marketing Limited gradually changes their traditional system to upgrading system. Though it is quite difficult to adapt the new system among the employee, they should train them in where they are lack behind. In spite of lack behind in few areas, because of SCM they able to provide superior value to their customer. SCM department did tremendous performance during the unstable political situation. As an example for the period of strike, they use rail and cargo trailer to ensure smooth delivery process and instead of day they deliver product at night to the party end from depot in 2013. Throughout the Bangladesh they established 11 depots under SCM department and increase 67 % by value through increase sales order. In some cases if they able to adapt with the change in SCM, then LG- Butterfly Marketing Limited SCM will be the model for Bangladeshi electronics Industry. Md. Mahboob Jahan Afrad B. Business Administration 2014-07-08T05:03:48Z 2014-07-08T05:03:48Z 2014 2014-06-29 Internship report ID 09304060 http://hdl.handle.net/10361/3395 en BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 43 pages application/pdf BRAC University |
| institution |
Brac University |
| collection |
Institutional Repository |
| language |
English |
| topic |
Business administration |
| spellingShingle |
Business administration Afrad, Md. Mahboob Jahan Forecasting and product allocation process of LG - Butterfly Marketing Limited |
| description |
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014. |
| author2 |
Islam, Md. Tamzidul |
| author_facet |
Islam, Md. Tamzidul Afrad, Md. Mahboob Jahan |
| format |
Internship report |
| author |
Afrad, Md. Mahboob Jahan |
| author_sort |
Afrad, Md. Mahboob Jahan |
| title |
Forecasting and product allocation process of LG - Butterfly Marketing Limited |
| title_short |
Forecasting and product allocation process of LG - Butterfly Marketing Limited |
| title_full |
Forecasting and product allocation process of LG - Butterfly Marketing Limited |
| title_fullStr |
Forecasting and product allocation process of LG - Butterfly Marketing Limited |
| title_full_unstemmed |
Forecasting and product allocation process of LG - Butterfly Marketing Limited |
| title_sort |
forecasting and product allocation process of lg - butterfly marketing limited |
| publisher |
BRAC University |
| publishDate |
2014 |
| url |
http://hdl.handle.net/10361/3395 |
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AT afradmdmahboobjahan forecastingandproductallocationprocessoflgbutterflymarketinglimited |
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