Banglalink digital communications Limited- SWOT analysis & customer satisfaction of M-banking service users

This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014.

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας: Mehrab-Al-Islam, Nafis
Άλλοι συγγραφείς: Faruqui, Mahtab
Μορφή: Internship report
Γλώσσα:English
Έκδοση: BRAC University 2014
Θέματα:
Διαθέσιμο Online:http://hdl.handle.net/10361/3276
id 10361-3276
record_format dspace
spelling 10361-32762019-09-30T03:39:42Z Banglalink digital communications Limited- SWOT analysis & customer satisfaction of M-banking service users Mehrab-Al-Islam, Nafis Faruqui, Mahtab BRAC Business School, BRAC University Business administration This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014. Cataloged from PDF version of Internship report. Includes bibliographical references (page 47). Banglalink Digital Communications Limited is the second largest telecom brand in Bangladesh. The company started their journey with a vision to spread the mobile phone to all aspects of people. The report covers a broad dimension of topics. At the beginning of the report the author finds out the history of the company in Bangladesh. Under this topic it reveals how they acquire ‘Sheba’ telecom in the starting, the customer base, employees, the management system etc. The second part of the report covers the author’s job responsibilities at Banglalink in the period of Internship program. The functions are discussed elaborately so that anyone interested to go through the report could understand it easily. The final part of the project aims to develop a SWOT analysis on the company. So that people could track down the real picture of the company. In other means it will also help the company to make strategies depending on the internal and external factors of influence. Moreover, the project covers the customers’ satisfaction of Banglalink MFS users. Hereby, the author used extensive tele-survey research to find out the factors influencing customer satisfaction. The analysis and data interpretation is based on excel functions; where pie chart, bar chart etc. are used for better and ease understand. Nafis Mehrab-Al-Islam B. Business Administration 2014-06-15T06:37:32Z 2014-06-15T06:37:32Z 2014 2014-06-15 Internship report ID 10104097 http://hdl.handle.net/10361/3276 en BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 58 pages application/pdf BRAC University
institution Brac University
collection Institutional Repository
language English
topic Business administration
spellingShingle Business administration
Mehrab-Al-Islam, Nafis
Banglalink digital communications Limited- SWOT analysis & customer satisfaction of M-banking service users
description This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014.
author2 Faruqui, Mahtab
author_facet Faruqui, Mahtab
Mehrab-Al-Islam, Nafis
format Internship report
author Mehrab-Al-Islam, Nafis
author_sort Mehrab-Al-Islam, Nafis
title Banglalink digital communications Limited- SWOT analysis & customer satisfaction of M-banking service users
title_short Banglalink digital communications Limited- SWOT analysis & customer satisfaction of M-banking service users
title_full Banglalink digital communications Limited- SWOT analysis & customer satisfaction of M-banking service users
title_fullStr Banglalink digital communications Limited- SWOT analysis & customer satisfaction of M-banking service users
title_full_unstemmed Banglalink digital communications Limited- SWOT analysis & customer satisfaction of M-banking service users
title_sort banglalink digital communications limited- swot analysis & customer satisfaction of m-banking service users
publisher BRAC University
publishDate 2014
url http://hdl.handle.net/10361/3276
work_keys_str_mv AT mehrabalislamnafis banglalinkdigitalcommunicationslimitedswotanalysiscustomersatisfactionofmbankingserviceusers
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