Employer branding of Robi Axiata Limited
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014.
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| Format: | Internship report |
| Sprache: | English |
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BRAC University
2014
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| Online Zugang: | http://hdl.handle.net/10361/3239 |
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10361-32392023-07-23T09:37:09Z Employer branding of Robi Axiata Limited Fayem, Naimul Hasan Razzak, Mohammad Rezaur BRAC Business School, BRAC University Business administration Employer branding Employer branding. This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014. Cataloged from PDF version of Internship report. Includes bibliographical references (page 43). Robi Axiata Limited is one of the largest telecom companies in Bangladesh and day by day they are doing very good. They brought a huge change after they are rebranded form AKTEL to Robi. Gradually they are improving everything into their organization. They are becoming a employer brand to the others because of their very structured HR and their policies. In my report I tried to describe in depth about Robi Axiata limited and how they are doing employer branding. All the methods they are following is also discussed here. I tried to show the comparison of employer branding within the same industry between Grameenphone, Banglalink and Robi. The SWOT of Robi is described also. Lastly I tried to come up with some own recommendations which I think Robi should follow to take the higher position in terms of employer branding in telecom sector. Naimul Hasan Fayem B. Business Administration 2014-05-18T10:20:43Z 2014-05-18T10:20:43Z 2014 2014-05-17 Internship report ID 10104088 http://hdl.handle.net/10361/3239 en BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 52 pages application/pdf BRAC University |
| institution |
Brac University |
| collection |
Institutional Repository |
| language |
English |
| topic |
Business administration Employer branding Employer branding. |
| spellingShingle |
Business administration Employer branding Employer branding. Fayem, Naimul Hasan Employer branding of Robi Axiata Limited |
| description |
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014. |
| author2 |
Razzak, Mohammad Rezaur |
| author_facet |
Razzak, Mohammad Rezaur Fayem, Naimul Hasan |
| format |
Internship report |
| author |
Fayem, Naimul Hasan |
| author_sort |
Fayem, Naimul Hasan |
| title |
Employer branding of Robi Axiata Limited |
| title_short |
Employer branding of Robi Axiata Limited |
| title_full |
Employer branding of Robi Axiata Limited |
| title_fullStr |
Employer branding of Robi Axiata Limited |
| title_full_unstemmed |
Employer branding of Robi Axiata Limited |
| title_sort |
employer branding of robi axiata limited |
| publisher |
BRAC University |
| publishDate |
2014 |
| url |
http://hdl.handle.net/10361/3239 |
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AT fayemnaimulhasan employerbrandingofrobiaxiatalimited |
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1814306956212436992 |