Implementation of marketing campaign through Social Media in the context of Bangladesh: A case study
This thesis report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Science in Computer Science and Engineering, 2014.
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| Idioma: | English |
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BRAC University
2014
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| Acesso em linha: | http://hdl.handle.net/10361/3218 |
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10361-3218 |
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10361-32182022-01-26T10:10:30Z Implementation of marketing campaign through Social Media in the context of Bangladesh: A case study Ahmed, Wasifa Abdullah, Matin Saad Department of Computer Science and Engineering, BRAC University Computer science and engineering This thesis report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Science in Computer Science and Engineering, 2014. Cataloged from PDF version of thesis report. Includes bibliographical references (page 34). Online marketing is becoming a hot topic in every business sector, and gradually playing an important role in any company’s multi-channel marketing strategy. However, in Bangladesh this technology has not applied and there are many questions as how to attract the audiences to a certain website and social networking sites. This thesis is mainly about exploring online marketing and why do we need it in Bangladesh, the methodology required and the findings. Keywords: Online Marketing, Social networking sites, design-based methodology, empirical research. Wasifa Ahmed B. Computer Science and Engineering 2014-05-11T06:41:06Z 2014-05-11T06:41:06Z 2014 2014-04 Thesis ID 10101001 http://hdl.handle.net/10361/3218 en BRAC University thesis are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 34 pages application/pdf BRAC University |
| institution |
Brac University |
| collection |
Institutional Repository |
| language |
English |
| topic |
Computer science and engineering |
| spellingShingle |
Computer science and engineering Ahmed, Wasifa Implementation of marketing campaign through Social Media in the context of Bangladesh: A case study |
| description |
This thesis report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Science in Computer Science and Engineering, 2014. |
| author2 |
Abdullah, Matin Saad |
| author_facet |
Abdullah, Matin Saad Ahmed, Wasifa |
| format |
Thesis |
| author |
Ahmed, Wasifa |
| author_sort |
Ahmed, Wasifa |
| title |
Implementation of marketing campaign through Social Media in the context of Bangladesh: A case study |
| title_short |
Implementation of marketing campaign through Social Media in the context of Bangladesh: A case study |
| title_full |
Implementation of marketing campaign through Social Media in the context of Bangladesh: A case study |
| title_fullStr |
Implementation of marketing campaign through Social Media in the context of Bangladesh: A case study |
| title_full_unstemmed |
Implementation of marketing campaign through Social Media in the context of Bangladesh: A case study |
| title_sort |
implementation of marketing campaign through social media in the context of bangladesh: a case study |
| publisher |
BRAC University |
| publishDate |
2014 |
| url |
http://hdl.handle.net/10361/3218 |
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AT ahmedwasifa implementationofmarketingcampaignthroughsocialmediainthecontextofbangladeshacasestudy |
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