Analyzing the behavior of Robi internet (Data) customers
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014.
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| स्वरूप: | Internship report |
| भाषा: | English |
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BRAC University
2014
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| ऑनलाइन पहुंच: | http://hdl.handle.net/10361/3099 |
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10361-3099 |
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10361-30992019-09-30T03:32:01Z Analyzing the behavior of Robi internet (Data) customers Rahman, Masrur Siddiqi, Dr. Hafiz G. A. BRAC Business School, BRAC University Business administration Internet This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014. Cataloged from PDF version of Internship report. Includes bibliographical references (page 53). According to a repor t published by Bangladesh Telecommunication Regulatory Commission (BRTC), the number of active mobile phone subscriber reached 113 million at the end of December [3]. According to another report published in a newspaper on April 2013, the number of internet subscribers was 33 million, 95% of which were mobile phone internet users [4]. It has often been said that internet business will emerge as a leading business rather than the voice call and messaging service in the telecommunication industry. This boom can be attributed to the mobile apps (i.e. Viber, WhatsApp) that can be used for free phone calls and messaging using the internet. So, understanding the behavior of the mobile internet customers and customizing the service according to their needs is a challenging job considering the intense competition within the industry. Robi Axiata Limited has around 4.4 million internet subscribers all over Bangladesh [4]. Moreover, it will soon be launching 3G data packs with higher speeds (i.e. 1Mbps to 4Mbps). Therefore, at this point, it is necessary to decode and understand the behavior of Robi Data customers and their usage of Robi data service. The key aim of my research was to look into this matter. In this repor t, I have described the details of the job responsibilities I had during my internship period. This also includes the various tasks that I was assigned and their contribution to Robi Axiata Limited. I have conducted a descriptive research under the topic, „Be havior Analysis of Robi Data Customers‟ in the main body of the repor t. I have analyzed the results and brought to the light the different scopes for improvement in the process. I have divided them into two sections - from the point of view of the job and from my own research. Masrur Rahman B. Business Administration 2014-03-30T07:04:30Z 2014-03-30T07:04:30Z 2014 2014-02-12 Internship report ID 09204105 http://hdl.handle.net/10361/3099 en BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 56 pages application/pdf BRAC University |
| institution |
Brac University |
| collection |
Institutional Repository |
| language |
English |
| topic |
Business administration Internet |
| spellingShingle |
Business administration Internet Rahman, Masrur Analyzing the behavior of Robi internet (Data) customers |
| description |
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2014. |
| author2 |
Siddiqi, Dr. Hafiz G. A. |
| author_facet |
Siddiqi, Dr. Hafiz G. A. Rahman, Masrur |
| format |
Internship report |
| author |
Rahman, Masrur |
| author_sort |
Rahman, Masrur |
| title |
Analyzing the behavior of Robi internet (Data) customers |
| title_short |
Analyzing the behavior of Robi internet (Data) customers |
| title_full |
Analyzing the behavior of Robi internet (Data) customers |
| title_fullStr |
Analyzing the behavior of Robi internet (Data) customers |
| title_full_unstemmed |
Analyzing the behavior of Robi internet (Data) customers |
| title_sort |
analyzing the behavior of robi internet (data) customers |
| publisher |
BRAC University |
| publishDate |
2014 |
| url |
http://hdl.handle.net/10361/3099 |
| work_keys_str_mv |
AT rahmanmasrur analyzingthebehaviorofrobiinternetdatacustomers |
| _version_ |
1814306851993419776 |