Reference group influence on purchase decision making of soft drinks: a demographic study based on Clemon

This internship report is submitted in a partial fulfillment of the requirements for the degree of Master of Business Administration,2013.

Detalles Bibliográficos
Autor principal: Ahmed, Zoheb
Otros Autores: Haq , Mahmudul
Formato: Internship report
Lenguaje:English
Publicado: BRAC University 2014
Materias:
Acceso en línea:http://hdl.handle.net/10361/3082