A relational study on consumer promotion, price Perception, service quality perception and brand loyalty in the context of telecommunication industry in Bangladesh

This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration,2013.

Bibliografiset tiedot
Päätekijä:	Sultana, Nasrin
Muut tekijät:	Datta, Showvonick
Aineistotyyppi:	Internship report
Kieli:	English
Julkaistu:	BRAC University 2014
Aiheet:	Business administration
Linkit:	http://hdl.handle.net/10361/2887

Samankaltaisia teoksia

Consumer perception about Western Brands in Bangladesh
Tekijä: Ahmed, Sabbir
Julkaistu: (2014)

Consumer perception of foreign brands: usage and refusal of foreign brands
Tekijä: Khisa, Oishwarja
Julkaistu: (2014)

Consumer perception about Western banking services in Bangladesh
Tekijä: Arin, Taslufa Akter
Julkaistu: (2014)

Consumers perception about the services offered in Southeast Bank Limited
Tekijä: Akhtar, Shahanaz
Julkaistu: (2013)

Consumer perception & brand positioning of O'potato chips in particular reference to Akij food & beverage
Tekijä: Huque, Shariful hasanul
Julkaistu: (2011)

Consumer perception and promotional activities of Chopstick Instant Noodles
Tekijä: Mahmud, Chisty
Julkaistu: (2018)

Analysis of consumer perception of fairness creams of youth in Dhaka
Tekijä: Taksin, Mohsin Uddin
Julkaistu: (2016)

Customer perception about the trade service of HSBC
Tekijä: Parves, Md. Nayem
Julkaistu: (2014)

Customer perception about UCBL's remittance services
Tekijä: Ahmed, Toma
Julkaistu: (2014)

Brand perception of corporate credit clients of Standard Chartered Bank
Tekijä: Aziz, Shaika
Julkaistu: (2014)

Female consumer beauty product perception about Unilever Bangladesh Ltd.
Tekijä: Mahia, Fahmina Rahman
Julkaistu: (2014)

A study on understanding consumers’ perception for buying Freedom sanitary napkin- a female hygiene product from ACI consumer brands
Tekijä: Leena, Ayesha Sirajee
Julkaistu: (2016)

Customers’ perception regarding islamic banking services of Bangladesh
Tekijä: Musa, Fahad-Ibn-
Julkaistu: (2014)

Brand awareness and brand perception of ‘Mr. Cookie’
Tekijä: Pranto, Mehbub Hossain
Julkaistu: (2019)

An evaluation of the bank’s customer perception
Tekijä: Abdullah, Huzaifa
Julkaistu: (2012)

The structure of service quality perceptions for multiple-encounter services
Tekijä: Andaleeb, Syed Saad, et al.
Julkaistu: (2016)

A comparative study of consumers’ perception on real estate sector in Bangladesh
Tekijä: Sakib, Nazmus
Julkaistu: (2016)

Possibilities of promoting consumer brands through online : a study on ACI Ltd.
Tekijä: Haider, Tanvir
Julkaistu: (2016)

Consumer perception on security system of debit cards provided by Bangladeshi Banks
Tekijä: Rahaman, Md. Shohanur
Julkaistu: (2016)

Perception of Grameenphone in the mind of its customers
Tekijä: Khan, Nadia
Julkaistu: (2010)

A study on understanding consumers’ perception to develop a market for SMART washing powder : a home care product from ACI consumer brands
Tekijä: Rashid, Morsalin
Julkaistu: (2015)

Customers’ perception regarding islamic banking services of Dhaka Bank Limited
Tekijä: Islam, Syed Ajmer
Julkaistu: (2014)

Grameenphone‘s loyalty program in telecommunication sector based on customer insight &behavior
Tekijä: Sakil, Bulbul Ahammed
Julkaistu: (2014)

Analyze the customer satisfaction and management perception of Grameenphone; gap analysis in between the customer expectation and the management perception
Tekijä: Ahmed, Shabbir
Julkaistu: (2014)

Brand attributes that leads to increase in brand loyalty
Tekijä: Hoque, Farha Adiba
Julkaistu: (2021)

Consumer perception and brand Preference for purchasing paints: a study on RAK Paints
Tekijä: Mamun, Md. Abdullah Al
Julkaistu: (2018)

The correlation between satisfaction of the value added services and customer loyalty of Banglalink Digital Communication Ltd.
Tekijä: Sultana, Razia
Julkaistu: (2014)

Promotional Strategies of Savlon (ACI Consumer Brand)
Tekijä: Nadvi, Nistar Ahmed
Julkaistu: (2019)

Promotional strategies of ACI Consumer Brand (Savlon)
Tekijä: Tahamid, Ahanaf
Julkaistu: (2019)

Perception of working mothers about having at the workplace
Tekijä: Luna, Nasrin Sultana
Julkaistu: (2024)

Consumer perception on Free Basic App: an empirical study on consumer perception on providing basic internet services to the non-internet users by Facebook
Tekijä: Ahmed, Alauddin
Julkaistu: (2017)

The Effects of surf excel packaging on consumer perception
Tekijä: Priyanka, Fahima Mannan
Julkaistu: (2023)

Doctors’ perception of the promotional strategies of Square Pharmaceuticals Limited
Tekijä: Shadman, Shadab
Julkaistu: (2024)

Employees’ perception about HR functions in Grameenphone Ltd.
Tekijä: Hoque, Nur Peara
Julkaistu: (2014)

Analysis of customer service quality and product promotional strategy of BRAC Bank Limited
Tekijä: Noor, Sahali
Julkaistu: (2010)

Customer satisfaction gap analysis and brand loyalty of prepaid subscribers of Airtel Bangladesh Limited
Tekijä: Saha, Anindya Kumar
Julkaistu: (2014)

Loyalty to Loyalty
Tekijä: University

The Effect(s) of promotions & discounts on consumer-based brand equity of brands in Bangladesh
Tekijä: Bhuiyan, Rafiur Rahman
Julkaistu: (2019)

The Perception of Poverty
Tekijä: Hagenaars, A.J.M
Julkaistu: (1986)

The Perception of Meaning
Tekijä: El-Rayyes