Leveraging digital media for brand awareness and engagement: a case study of Marico's digital marketing strategy

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

Մատենագիտական մանրամասներ
Հիմնական հեղինակ:	Neha, Tafriha Kamrul
Այլ հեղինակներ:	Akter, Tania
Ձևաչափ:	Internship report
Լեզու:	English
Հրապարակվել է:	Brac University 2024
Խորագրեր:	Multinational company Digital media Social media marketing Digital marketing Branding (Marketing). Digital media > Marketing. Consumer awareness.
Առցանց հասանելիություն:	http://hdl.handle.net/10361/24252

Նմանատիպ նյութեր

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Role of digital marketing in creating brand awareness and affecting consumer buying behavior
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Impact of digital marketing on brand awareness
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The influence of digital marketing communication on consumer purchasing decisions in a pandemic (COVID-19)
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The digital transformation of Bangladesh's marketing industry
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Communication via Digital Marketing
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The future of digital marketing In Bangladesh
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Effectiveness of digital marketing through social media campaign
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Հրապարակվել է: (2019)

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Brand awareness and business development through digital marketing
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The trend of wearing contact lenses now-a-days Coolense: A famous contact lenses brand
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Effectiveness of digital marketing: a perspective on Daraz Bangladesh Limited
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Understanding customer behavioral change in X- integrated marketing agency
: Soton, Sani Islam
Հրապարակվել է: (2022)

Prospects and challenges of social media marketing in Bangladesh: a case of Global Digital Mart Ltd.
: Nion, Sajid Hasan
Հրապարակվել է: (2019)

An overview of sales and marketing strategies of "Value First Digital Media Bangladesh Ltd" during Covid'19 pandemic
: Nidhi, Syeda Nusrat Taznin
Հրապարակվել է: (2022)

Digital marketing plays the vital role to fulfill customer satisfaction: A study on Analyzen Bangladesh Ltd.
: Khan, Nusrat Jahan
Հրապարակվել է: (2023)

Opportunities and challenges of digital marketing in Bangladesh
: Chowdhury, Md. Abu Bakar
Հրապարակվել է: (2016)

Learning the cosmoses of digital media at The Tech Academy
: Hossain, Mehjabin
Հրապարակվել է: (2024)

Customer service & its dimensions at X solutions LTD. through WhatsApp
: Zaman, Tasnim
Հրապարակվել է: (2022)

Benefits of digital marketing and client satisfaction of Trivooz
: Wasia, Saraf
Հրապարակվել է: (2017)

Facebook ads have a greater hold on digital marketing of Bangladesh- an observational study on wavemaker Bangladesh
: Roy, Aboni
Հրապարակվել է: (2022)

Impact of digital marketing on Nagad’s success
: Jerin, Nowshin
Հրապարակվել է: (2023)

Developing content strategy of Airtel across digital platforms
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Հրապարակվել է: (2024)

The impact of digital marketing in building customer relationship and brand promotion
: Khan, Sanzeeda Islam
Հրապարակվել է: (2020)

Customer engagement process of X integrated marketing agency
: Islam, Md. Mariful
Հրապարակվել է: (2024)

How digital marketing is helping Radhuni to attract more consumers and create more awareness for their brand
: Chowdhury, Sunzid
Հրապարակվել է: (2024)

Importance of social media for Radiance Power Ltd.
: Sakib, MD. Nazmus
Հրապարակվել է: (2019)

Dependence on social media in the Bangladesh market industry
: Monira, Sayeda Sirajum
Հրապարակվել է: (2023)