The impact of financial literacy workshops on customer understanding of banking products and services
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2024.
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| التنسيق: | Internship report |
| اللغة: | English |
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Brac University
2024
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| الوصول للمادة أونلاين: | http://hdl.handle.net/10361/24110 |
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10361-24110 |
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10361-241102024-09-18T21:00:56Z The impact of financial literacy workshops on customer understanding of banking products and services Tamang, Pramita Chowdhury, Suman Paul Brac Business School, Brac University Brac Bank Limited Financial comprehension Private limited company Commercial bank Banking products Banking sector Banks and banking--Customer services. Banks and banking--Bangladesh. Financial literacy. This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2024. Cataloged from the PDF version of the internship report. Includes bibliographical references (page 65). BRAC Bank PLC, a listed commercial bank in Bangladesh, was established in 2001 under the Banking Companies Act, 1991, and is listed on the Dhaka and Chittagong Stock Exchanges. The bank is divided into four divisions Commercial Banking, Retail Banking, Probashi Banking, and Small & Medium Enterprise (SME) Banking. BRAC Bank has 176 branches, over 500 ATMs, and 448 SME unit services nationwide. The bank has also initiated financial comprehension workshops to ameliorate customers' apprehension of bank products and services. These workshops have led to significant advancements in clients' knowledge of banking generalities and services, enabling them to make informed opinions on finances. The workshops have also led to increased complexity in banking services like investment and withdrawal savings. still, challenges remain, similar as availability in pastoral areas and the need for better product customization. BRAC Bank PLC continues to expand and enhance fiscal knowledge programs, fostering long- term trust and fidelity with guests and contributing to Bangladesh's profitable development. Pramita Tamang B. Business Administration 2024-09-18T04:44:06Z 2024-09-18T04:44:06Z ©2024 2024-06 Internship report ID 20304088 http://hdl.handle.net/10361/24110 en Brac University internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 66 pages application/pdf Brac University |
| institution |
Brac University |
| collection |
Institutional Repository |
| language |
English |
| topic |
Brac Bank Limited Financial comprehension Private limited company Commercial bank Banking products Banking sector Banks and banking--Customer services. Banks and banking--Bangladesh. Financial literacy. |
| spellingShingle |
Brac Bank Limited Financial comprehension Private limited company Commercial bank Banking products Banking sector Banks and banking--Customer services. Banks and banking--Bangladesh. Financial literacy. Tamang, Pramita The impact of financial literacy workshops on customer understanding of banking products and services |
| description |
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2024. |
| author2 |
Chowdhury, Suman Paul |
| author_facet |
Chowdhury, Suman Paul Tamang, Pramita |
| format |
Internship report |
| author |
Tamang, Pramita |
| author_sort |
Tamang, Pramita |
| title |
The impact of financial literacy workshops on customer understanding of banking products and services |
| title_short |
The impact of financial literacy workshops on customer understanding of banking products and services |
| title_full |
The impact of financial literacy workshops on customer understanding of banking products and services |
| title_fullStr |
The impact of financial literacy workshops on customer understanding of banking products and services |
| title_full_unstemmed |
The impact of financial literacy workshops on customer understanding of banking products and services |
| title_sort |
impact of financial literacy workshops on customer understanding of banking products and services |
| publisher |
Brac University |
| publishDate |
2024 |
| url |
http://hdl.handle.net/10361/24110 |
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AT tamangpramita theimpactoffinancialliteracyworkshopsoncustomerunderstandingofbankingproductsandservices AT tamangpramita impactoffinancialliteracyworkshopsoncustomerunderstandingofbankingproductsandservices |
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