Enhancing customer retention strategies and value proposition for child protection training providers

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2024.

Detalhes bibliográficos
Autor principal: Chowdhury, Adeeba Afreen
Outros Autores: Akhtar, Afsana
Formato: Internship report
Idioma:English
Publicado em: Brac University 2024
Assuntos:
Acesso em linha:http://hdl.handle.net/10361/24107
id 10361-24107
record_format dspace
spelling 10361-241072024-09-18T21:06:21Z Enhancing customer retention strategies and value proposition for child protection training providers Chowdhury, Adeeba Afreen Akhtar, Afsana Chowdhury, Md. Hasan Maksud Brac Business School, Brac University Child protection training Childsafeguarding.com Child care Training program SWOT analysis PESTEL analysis Child abuse--Prevention--Study and teaching. Child care services--Evaluation. Customer loyalty. Child welfare--Social workers--Training of. This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2024. Cataloged from the PDF version of the internship report. Includes bibliographical references (page 40). In this report, I have analyzed the customer retention strategies and value proposition provided by Child Protection Training Providers. Childsafeguarding.com is a Singaporean company, that specializes in providing Child Protection Training to individuals, mainly adults who work with children in different organizations. While the work they do is very important, it is essential that the company is able to hold the attention of their customers to ensure that the training courses are being sold at a profitable level. The first section, which is titled “Overview of the Internship”, provides an overview of the company where I completed my internship and the duties I had to perform. It discusses the skills I have gained from the company and how I have helped the company achieve its goals. The second part of the report is titled “Overview of the Company” where information about the company is provided in detail. This includes information regarding what products are sold, the financials and the internal practices of the company. The management and marketing practices of the company are also explained in detail and the SWOT analysis along with the PESTEL analysis has been done. The third and final section of the report provides a detailed analysis of customer retention strategies held by companies in the child protection training industry and how it can be improved. This is where survey results that were sent out to customers were discussed and further findings and analysis were conducted. Adeeba Afreen Chowdhury B. Business Administration 2024-09-18T04:09:56Z 2024-09-18T04:09:56Z ©2024 2024-06 Internship report ID 20104034 http://hdl.handle.net/10361/24107 en Brac University internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 59 pages application/pdf Brac University
institution Brac University
collection Institutional Repository
language English
topic Child protection training
Childsafeguarding.com
Child care
Training program
SWOT analysis
PESTEL analysis
Child abuse--Prevention--Study and teaching.
Child care services--Evaluation.
Customer loyalty.
Child welfare--Social workers--Training of.
spellingShingle Child protection training
Childsafeguarding.com
Child care
Training program
SWOT analysis
PESTEL analysis
Child abuse--Prevention--Study and teaching.
Child care services--Evaluation.
Customer loyalty.
Child welfare--Social workers--Training of.
Chowdhury, Adeeba Afreen
Enhancing customer retention strategies and value proposition for child protection training providers
description This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2024.
author2 Akhtar, Afsana
author_facet Akhtar, Afsana
Chowdhury, Adeeba Afreen
format Internship report
author Chowdhury, Adeeba Afreen
author_sort Chowdhury, Adeeba Afreen
title Enhancing customer retention strategies and value proposition for child protection training providers
title_short Enhancing customer retention strategies and value proposition for child protection training providers
title_full Enhancing customer retention strategies and value proposition for child protection training providers
title_fullStr Enhancing customer retention strategies and value proposition for child protection training providers
title_full_unstemmed Enhancing customer retention strategies and value proposition for child protection training providers
title_sort enhancing customer retention strategies and value proposition for child protection training providers
publisher Brac University
publishDate 2024
url http://hdl.handle.net/10361/24107
work_keys_str_mv AT chowdhuryadeebaafreen enhancingcustomerretentionstrategiesandvaluepropositionforchildprotectiontrainingproviders
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