Consumer’s brand switching tendency inside telecommunication industry

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2022.

Detaylı Bibliyografya
Yazar:	Adila, Fariha Noor
Diğer Yazarlar:	Akhter, Rahma
Materyal Türü:	Internship report
Dil:	English
Baskı/Yayın Bilgisi:	Brac University 2024
Konular:	Telecommunication industry Brand switch Consumer satisfaction Brand loyalty Brand perception Competition > Internet service providers. Brand choice > Telecommunication.
Online Erişim:	http://hdl.handle.net/10361/24071

Benzer Materyaller

Consumer behavior towards Bata Shoe Company in Bangladesh: a study on customer satisfaction, brand loyalty, and buying patterns
Yazar:: Saquib, Mohammad Nazmus
Baskı/Yayın Bilgisi: (2024)

The brand image analysis in customer satisfaction of MyBL app
Yazar:: Redwan, Nusrat
Baskı/Yayın Bilgisi: (2024)

Examining the impact of influencer marketing on brand loyalty: a study on the role of brand communication
Yazar:: Neehal, Saber Hossain
Baskı/Yayın Bilgisi: (2024)

The evolution of brand awareness and the status of customer loyalty of ACI Logistics
Yazar:: Pal, Shrabanee
Baskı/Yayın Bilgisi: (2019)

Strategic brand planning of Symphony Mobile
Yazar:: Mahmud, Md. Ryhan
Baskı/Yayın Bilgisi: (2018)

Raising awareness on necessity of consuming milk daily through branding activations
Yazar:: Akhter, Saif
Baskı/Yayın Bilgisi: (2024)

The relation between brand awareness and repeat purchase
Yazar:: Zaman, Anis Uz
Baskı/Yayın Bilgisi: (2024)

Customer engagement on social media to improve brand loyalty
Yazar:: Hasan, Md.Alif
Baskı/Yayın Bilgisi: (2024)

The impact of trust in social media marketing on brand loyalty: a study of consumer brands of ACI Limited
Yazar:: Chowdhury, Shakib Ahamed
Baskı/Yayın Bilgisi: (2024)

Consumer perception and brand Preference for purchasing paints: a study on RAK Paints
Yazar:: Mamun, Md. Abdullah Al
Baskı/Yayın Bilgisi: (2018)

Analyzing the marketing practices of BSRM in the A steel industry: a study on the impact of digital marketing on customer engagement and brand loyalty
Yazar:: Mazumder, Avranil
Baskı/Yayın Bilgisi: (2024)

Services marketing and branding strategies of Englishplz Limited
Yazar:: Morshed, Zarif
Baskı/Yayın Bilgisi: (2024)

Brand awareness and brand perception of ‘Mr. Cookie’
Yazar:: Pranto, Mehbub Hossain
Baskı/Yayın Bilgisi: (2019)

Building brand equity and effectiveness of distribution channel of ACI Pure Salt
Yazar:: Keya, Kaniz Fatema
Baskı/Yayın Bilgisi: (2024)

Implementations of Interactive discussions with customers to put incentives and increasing of sales along with brand loyalty
Yazar:: Al Mehdi, Abdullah
Baskı/Yayın Bilgisi: (2023)

Employer branding of Robi Axiata Limited
Yazar:: Fayem, Naimul Hasan
Baskı/Yayın Bilgisi: (2014)

The Effect(s) of promotions & discounts on consumer-based brand equity of brands in Bangladesh
Yazar:: Bhuiyan, Rafiur Rahman
Baskı/Yayın Bilgisi: (2019)

Corporate branding : concept and cases\
Baskı/Yayın Bilgisi: (2005)

Bridging the experience and perception gap through 360-degree brand campaign: a case of Banglalink Fastest 4G
Yazar:: Sakib, MD. Nazmus
Baskı/Yayın Bilgisi: (2024)

The role of digital branding on consumer retention: evaluating uses of social media in Bangladesh
Yazar:: Priyanka, Afsary Adiba
Baskı/Yayın Bilgisi: (2016)

Brand promotion through digital marketing: how digital marketing enhance consumer engagement & develop relationship with clients and consumer.
Yazar:: Khondokar, Golam Ishtiaq
Baskı/Yayın Bilgisi: (2017)

Brand activation in below the line marketing
Yazar:: Sutirtha, Shafiqul Islam
Baskı/Yayın Bilgisi: (2013)

Employer branding of Daraz Bangladesh Ltd.
Yazar:: Chowdhury, Sreejon
Baskı/Yayın Bilgisi: (2021)

Marketing and Brand Communication of SEBL | DX Group
Yazar:: Bin Azad, Kazi Zonaid
Baskı/Yayın Bilgisi: (2023)

Sustainable fashion for Aarong: the impact of fashion upcycling, chief branding officer & fashion e-commerce experience on the Bangladeshi consumers’ brand equity
Yazar:: Fahad, Shafayet Ullah
Baskı/Yayın Bilgisi: (2024)

Customer experience and satisfaction with Suzuki motorbikes in comparison to premium Indian and Chinese Motorcycle brands.
Yazar:: Ahmed, Iftekhar
Baskı/Yayın Bilgisi: (2019)

Re-branding of a corporate brand: A case on Meghna Group of Industries
Yazar:: Hossain, Md. Mazid
Baskı/Yayın Bilgisi: (2021)

Brand perception of corporate credit clients of Standard Chartered Bank
Yazar:: Aziz, Shaika
Baskı/Yayın Bilgisi: (2014)

Analysis on launching of the new product of Olympic, FrostDelight focused on the branding and communication
Yazar:: Rakibuzzaman, Md.
Baskı/Yayın Bilgisi: (2019)

Analysis on launching of the new product of Olympic, “FrostDelight” focused on the branding and communication
Yazar:: Rakibuzzaman, Md.
Baskı/Yayın Bilgisi: (2019)

Roles of Asiatic Mindshare Ltd. on the impact of social media marketing by ACI Pure Foods on brand awareness and customer loyalty in Bangladesh
Yazar:: Mamud, Dewan Seam
Baskı/Yayın Bilgisi: (2024)

Family businesses that produce counterfeits: what is stopping them from creating their own brand?
Yazar:: Khan, Tahsan Rahman
Baskı/Yayın Bilgisi: (2016)

An effective approach to launching a brand in Bangladesh
Yazar:: Quader, Fahim
Baskı/Yayın Bilgisi: (2020)

Branding and marketing in automobile industry of Bangladesh: focusing on Ford and Jeep- brands distributed by Anwar Group automobile division
Yazar:: Ashraf, Zayed
Baskı/Yayın Bilgisi: (2024)

Branding across borders : a guide to global brand marketing /
Yazar:: Gregory, James R.
Baskı/Yayın Bilgisi: (2002)

Brands and firebrands : insights from experts /
Baskı/Yayın Bilgisi: (2003)

Branding and Marketing Strategies of Dokkho Solutions Ltd. in helping recruiting agencies with recruitment leveraging through technology
Yazar:: Khan, Zahidur Rahim
Baskı/Yayın Bilgisi: (2023)

Role of digital marketing in creating brand awareness and affecting consumer buying behavior
Yazar:: Rahman, Md. Zubair
Baskı/Yayın Bilgisi: (2021)

Telecommunication switching systems and networks /
Yazar:: Viswanathan, Thiagarajan
Baskı/Yayın Bilgisi: (1992)

Branding and communication mix of Transcom Beverages Ltd
Yazar:: Arefin, Sajid
Baskı/Yayın Bilgisi: (2024)