Relationship of loyalty programs with customers’ purchase quantity and frequency

Relationship of loyalty programs with customers’ purchase quantity and frequency

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2022.

Bibliographische Detailangaben
1. Verfasser: Islam, Ariful
Weitere Verfasser: Lee, Sang H
Format: Internship report
Sprache:English
Veröffentlicht: Brac University 2024
Schlagworte:
Customer services
Purchase frequency
Consumer purchase behavior
Pathao Limited
Marketing
Customer relations > Management.
Customer loyalty.
Consumer satisfaction > Research.
Relationship marketing.
Online Zugang:http://hdl.handle.net/10361/24070

Online

http://hdl.handle.net/10361/24070

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