Relationship of loyalty programs with customers’ purchase quantity and frequency

Relationship of loyalty programs with customers’ purchase quantity and frequency

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2022.

Bibliografiska uppgifter
Huvudupphovsman: Islam, Ariful
Övriga upphovsmän: Lee, Sang H
Materialtyp: Internship report
Språk:English
Publicerad: Brac University 2024
Ämnen:
Customer services
Purchase frequency
Consumer purchase behavior
Pathao Limited
Marketing
Customer relations > Management.
Customer loyalty.
Consumer satisfaction > Research.
Relationship marketing.
Länkar:http://hdl.handle.net/10361/24070

Liknande verk

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