Relationship of loyalty programs with customers’ purchase quantity and frequency

Relationship of loyalty programs with customers’ purchase quantity and frequency

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2022.

Bibliografiske detaljer
Hovedforfatter:	Islam, Ariful
Andre forfattere:	Lee, Sang H
Format:	Internship report
Sprog:	English
Udgivet:	Brac University 2024
Fag:	Customer services Purchase frequency Consumer purchase behavior Pathao Limited Marketing Customer relations > Management. Customer loyalty. Consumer satisfaction > Research. Relationship marketing.
Online adgang:	http://hdl.handle.net/10361/24070

Lignende værker

Customers-purchase decision: a study on Aamra Networks Limited
af: Sarker, Brototi
Udgivet: (2021)

Loyalty & customer buying behavior during pandemic period
af: Rahman, Md. Hasinur
Udgivet: (2023)

The COVID-19's influence on customer purchasing behavior at foodpanda Bangladesh: New challenges and opportunities.
af: Mehzabin, Mubasshira
Udgivet: (2024)

Quality of content and services increase customer satisfaction and repeat purchase
af: Akhter, Ferdousi
Udgivet: (2024)

Consumer behavior towards Bata Shoe Company in Bangladesh: a study on customer satisfaction, brand loyalty, and buying patterns
af: Saquib, Mohammad Nazmus
Udgivet: (2024)

Consumer behavioral intention on purchasing Omera LPG
af: Khan, Md. Javed
Udgivet: (2019)

Brand attributes that leads to increase in brand loyalty
af: Hoque, Farha Adiba
Udgivet: (2021)

How HYD meets the customer expectations and maintains a good relationship with them
af: Shawon, MD. Ariful Haque
Udgivet: (2018)

The Impact of customer relationship management on customer retention in aspect of Daraz Bangladesh LTD
af: Masud, Rahnuma
Udgivet: (2024)

A descriptive study to determine the customer satisfaction & current customer relationship status in newly launched products of Banglalink Digital Communications Limited
af: Sakib, Saadman
Udgivet: (2018)

Successful customer retention in a week /
af: Smith, Jane
Udgivet: (2000)

Effect of digital media on consumer purchasing decision
af: Siddique, Rudmila
Udgivet: (2017)

Customer satisfaction of Triangle Services Limited
af: Islam, Mohammad Saiful
Udgivet: (2024)

A study of the impact of electronic marketing on consumer’s purchasing behavior
af: Nizam, Md. Rashed
Udgivet: (2018)

Daraz and 11.11- How it impacts on consumers purchase behavior
af: Habib, Hafsa
Udgivet: (2024)

Customer satisfaction on customer services of UCB Bank
af: Afroz, Ridita
Udgivet: (2023)

Roles of Asiatic Mindshare Ltd. on the impact of social media marketing by ACI Pure Foods on brand awareness and customer loyalty in Bangladesh
af: Mamud, Dewan Seam
Udgivet: (2024)

An overview of Daraz Bangladesh and its operations from vendor to customer
af: Mimo, Mashuq Bin Mizan
Udgivet: (2018)

Customer relationship with general banking of Al Arafah Islami Bank
af: Mim, Ummay Sauda Alam
Udgivet: (2021)

The effects of digital marketing on customer relationships in Bangladesh
af: Ahmed, Ishtiaq
Udgivet: (2017)

Overall banking industry for foreign Bangladeshi customers in terms of Bangladesh
af: Islam, Md. Aminul
Udgivet: (2019)

Know your customer: a due diligence exercise undertaken by bKash Ltd.
af: Prothama, Nilam Fayaza
Udgivet: (2018)

Value-based marketing for bottom-line success : 5 steps to creating customer value /
af: DeBonis, J. Nicholas
Udgivet: (2003)

Customer satisfaction of e-commerce in Bangladesh
af: Nobin, Kamran Hossain
Udgivet: (2017)

Understanding the influence and effectiveness of applying the Customer management system on Foodpanda Bangladesh
af: Raisa, Fabeha
Udgivet: (2024)

Customer loyalty of Super Thai Plastic Ltd.
af: Rahman, Reaz
Udgivet: (2015)

Customer satisfaction and user interface of Hungrynaki.com
Udgivet: (2018)

Customer satisfaction on service quality of EXIM Bank
af: Silma, Nowshin Subah
Udgivet: (2024)

The brand image analysis in customer satisfaction of MyBL app
af: Redwan, Nusrat
Udgivet: (2024)

Stop selling, start partnering : the new thinking about finding and keeping customers /
af: Wilson, Larry, 1930-
Udgivet: (1994)

Prospects, challenges, and the impact on customer relationships of digital marketing in Bangladesh
af: Mohtasin, Sadman
Udgivet: (2022)

The evolution of brand awareness and the status of customer loyalty of ACI Logistics
af: Pal, Shrabanee
Udgivet: (2019)

A Savlon’s report analyzing the effect of promotional strategies on consumer purchasing behaviour
af: Ahmed, Tamjid
Udgivet: (2024)

Customer engagement on social media to improve brand loyalty
af: Hasan, Md.Alif
Udgivet: (2024)

Optimization of E-commerce operations at La Mode
af: Sadik, Farhan
Udgivet: (2024)

Analyzing the marketing practices of BSRM in the A steel industry: a study on the impact of digital marketing on customer engagement and brand loyalty
af: Mazumder, Avranil
Udgivet: (2024)

An Analysis of Customer Satisfaction at City Bank Limited
af: Siddique Rafi, Ashfaqul Islam
Udgivet: (2023)

Exploring the factors influencing customer satisfaction of foodpanda elderly people (above 50 years)
af: Taher, Ruzlan Reshaila
Udgivet: (2024)

Understanding Effectiveness of Customer service using online platform in X Solutions Limited.
af: Hassan, Mahamudul
Udgivet: (2023)

Factors influencing customer satisfaction in Grameenphone
af: Deepta, Aqib Wassy
Udgivet: (2019)