Relationship of loyalty programs with customers’ purchase quantity and frequency

Relationship of loyalty programs with customers’ purchase quantity and frequency

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2022.

Manylion Llyfryddiaeth
Prif Awdur:	Islam, Ariful
Awduron Eraill:	Lee, Sang H
Fformat:	Internship report
Iaith:	English
Cyhoeddwyd:	Brac University 2024
Pynciau:	Customer services Purchase frequency Consumer purchase behavior Pathao Limited Marketing Customer relations > Management. Customer loyalty. Consumer satisfaction > Research. Relationship marketing.
Mynediad Ar-lein:	http://hdl.handle.net/10361/24070

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