Relationship of loyalty programs with customers’ purchase quantity and frequency

Relationship of loyalty programs with customers’ purchase quantity and frequency

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2022.

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας: Islam, Ariful
Άλλοι συγγραφείς: Lee, Sang H
Μορφή: Internship report
Γλώσσα:English
Έκδοση: Brac University 2024
Θέματα:
Customer services
Purchase frequency
Consumer purchase behavior
Pathao Limited
Marketing
Customer relations > Management.
Customer loyalty.
Consumer satisfaction > Research.
Relationship marketing.
Διαθέσιμο Online:http://hdl.handle.net/10361/24070

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