Customers satisfaction of Daraz Bangladesh
This internship report is submitted in partial fulfillment of the requirements for the degree of Masters of Business Administration, 2023.
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Aineistotyyppi: | Internship report |
Kieli: | English |
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Brac University
2024
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Linkit: | http://hdl.handle.net/10361/23839 |
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10361-238392024-08-20T21:04:24Z Customers satisfaction of Daraz Bangladesh Jahan, Nusrat Alam, Kausar Brac Business School, Brac University E-commerce industry Customers satisfaction Service Service structure DARAZ Consumer behavior E-commerce This internship report is submitted in partial fulfillment of the requirements for the degree of Masters of Business Administration, 2023. Cataloged from the PDF version of the internship report. Includes bibliographical references (page 41). DARAZ Bangladesh is the pioneer of the E-commerce industry in Bangladesh who has brought a new era in the electronic shopping trend. It has set forth new trends for customers and also provided an extensive number of business options. I made an effort to include some facts in my report. In this report where it divided by three chapters. In the First chapter I have given a brief about myself, employment overview and shared my experiences and benefits during the work where I did my 3-month internship. In the Second Chapter the overview of Daraz with mission, vision and the operational processes. There I have made the internal and external analysis of Daraz based on the customers satisfaction. In Third Chapter where the project part is introduced with the objectives and methodology. I have tried to measure and analyze the customer satisfaction by analyzing the data which I have collected during my internship and I made a survey, collected responses. Based on the survey report I found some issues and know the needs about the customers which can help for better satisfaction. Finally, in the report has stated some problems in findings about the service and processes of Daraz and I have included some recommendations to overcome from the problems for better satisfaction of its customer. The project reveals the various processes and daily service and queries of customers. Based on the analysis, the report made some recommendations. I made an effort to learn about the service conditions of DARAZ and the kinds of services that customers are expecting from Daraz. In order to satisfy customers and understand their needs and demands, it is necessary to understand and make some changes in the service structure. Nusrat Jahan M. Business Administration 2024-08-20T09:41:29Z 2024-08-20T09:41:29Z ©2023 2023-12 Internship report ID 21164069 http://hdl.handle.net/10361/23839 en Brac University internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 41 pages application/pdf Brac University |
institution |
Brac University |
collection |
Institutional Repository |
language |
English |
topic |
E-commerce industry Customers satisfaction Service Service structure DARAZ Consumer behavior E-commerce |
spellingShingle |
E-commerce industry Customers satisfaction Service Service structure DARAZ Consumer behavior E-commerce Jahan, Nusrat Customers satisfaction of Daraz Bangladesh |
description |
This internship report is submitted in partial fulfillment of the requirements for the degree of Masters of Business Administration, 2023. |
author2 |
Alam, Kausar |
author_facet |
Alam, Kausar Jahan, Nusrat |
format |
Internship report |
author |
Jahan, Nusrat |
author_sort |
Jahan, Nusrat |
title |
Customers satisfaction of Daraz Bangladesh |
title_short |
Customers satisfaction of Daraz Bangladesh |
title_full |
Customers satisfaction of Daraz Bangladesh |
title_fullStr |
Customers satisfaction of Daraz Bangladesh |
title_full_unstemmed |
Customers satisfaction of Daraz Bangladesh |
title_sort |
customers satisfaction of daraz bangladesh |
publisher |
Brac University |
publishDate |
2024 |
url |
http://hdl.handle.net/10361/23839 |
work_keys_str_mv |
AT jahannusrat customerssatisfactionofdarazbangladesh |
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