Effective brand promotional strategies on the brand value of ITEC - International Training & Education Counsel
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2021.
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| Idioma: | English |
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Brac University
2024
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| Acesso em linha: | http://hdl.handle.net/10361/23830 |
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10361-238302024-08-20T21:01:06Z Effective brand promotional strategies on the brand value of ITEC - International Training & Education Counsel Khan, Sadman Sakib Akter, Tania Brac Business School, Brac University Promotional strategies Brand value ITEC International Training & Education Counsel Marketing--Management. This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2021. Cataloged from the PDF version of the internship report. Includes bibliographical references (page 24). Living in a globalized world with rapid technological advancements, there is a greater movement of individuals around the world who want to study in other countries, and ITEC - International Training & Education Counsel for Students provides professional consultancy and admission consultancy services for those individuals to reach their destination in a legal and systematic manner. ITEC - International Training & Education Counsel is a Premium & Transparent Visa Facilitating Center for Bangladeshi Citizens that provides Document Screening, Consultancy, and Application Finalization, relieving customers of the stress of visa applications. ITEC - International Training & Education Counsel provides accurate information to students who wish to pursue higher education abroad in a professional manner. ITEC - International Training & Education Counsel for Students uses a variety of promotional strategies to raise brand awareness and build brand association. Their Digital Marketing techniques are the most popular promotional actions that they are concentrating at the time. As part of my internship, I worked on query management, which allowed me to communicate with consumers, website improvements, and content production for business clients, and I was in charge of event marketing. During my internship, I gained a lot of expertise about digital marketing. I was able to create customer service relationships, as well as strategy and financial management, using query management. Based on my observations and field visit, they appear to be in a strong brand position. But Bangladeshi competitors with a well-growing market, ITEC should focus more on building a stronger brand. For this, they will need to enhance their promotional efforts, which will assist them improve their brand image. Sadman Sakib Khan B. Business Administration 2024-08-20T06:40:26Z 2024-08-20T06:40:26Z 2021 2021-06 Internship report ID: 16304153 http://hdl.handle.net/10361/23830 en Brac University internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 25 pages application/pdf Brac University |
| institution |
Brac University |
| collection |
Institutional Repository |
| language |
English |
| topic |
Promotional strategies Brand value ITEC International Training & Education Counsel Marketing--Management. |
| spellingShingle |
Promotional strategies Brand value ITEC International Training & Education Counsel Marketing--Management. Khan, Sadman Sakib Effective brand promotional strategies on the brand value of ITEC - International Training & Education Counsel |
| description |
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2021. |
| author2 |
Akter, Tania |
| author_facet |
Akter, Tania Khan, Sadman Sakib |
| format |
Internship report |
| author |
Khan, Sadman Sakib |
| author_sort |
Khan, Sadman Sakib |
| title |
Effective brand promotional strategies on the brand value of ITEC - International Training & Education Counsel |
| title_short |
Effective brand promotional strategies on the brand value of ITEC - International Training & Education Counsel |
| title_full |
Effective brand promotional strategies on the brand value of ITEC - International Training & Education Counsel |
| title_fullStr |
Effective brand promotional strategies on the brand value of ITEC - International Training & Education Counsel |
| title_full_unstemmed |
Effective brand promotional strategies on the brand value of ITEC - International Training & Education Counsel |
| title_sort |
effective brand promotional strategies on the brand value of itec - international training & education counsel |
| publisher |
Brac University |
| publishDate |
2024 |
| url |
http://hdl.handle.net/10361/23830 |
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AT khansadmansakib effectivebrandpromotionalstrategiesonthebrandvalueofitecinternationaltrainingeducationcounsel |
| _version_ |
1814307225558056960 |